12 Mom's Blog Income Reports To Inspire You

In this post, we’re diving deep into the income reports of 12 inspiring mom bloggers who have transformed their blogs into a very lucrative source of income.

These bloggers started just like you, knowing very little, and over time got better and grew their blog traffic and income.

The best part is that you have the potential to achieve even more!

By following the strategies and practical steps outlined towards the end of this post, you can create a similar blog following their strategies instead of discovering them over time. This will help you boost your income over a short period better than most of these mom blog income reports.

In this post, we’ve covered

12 Mom Blog Income Reports To Inspire You
The strategies these blogs have used
How you can start a similar blog and make money

Note: Most of these blog income reports are old since bloggers are reluctant and choose not to actively share their income reports. Even though they may seem old, they are still very relevant. They will give a hint on how much you can possibly earn if you were to start a similar blog.

12 Mom Income Reports To Inspire You

Pinch of Yum – $95,197.34
Show me the yummy – $46,367.19
Just A Girl And Her Blog – $41,700
40 Aprons – $31,225
Start A Mom Blog – $24,170
A Sassy Spoon – $24,000
Travel Mexico Solo – $22,871.25
Chasing Foxes – $19,889.04
Crochet Preneur – $17,295.02
The realistic mama – $12,366
Fit Mommy In Heels – $11,562.19
Busy Mommy Media – $10,700

[1]. Pinch of Yum – $95,197.34

Niche: Food & Recipe Blog

Overview: Pinch of Yum focuses on sharing accessible, high-quality recipes for home cooks, often with an emphasis on simple, wholesome ingredients.

The primary types of blog topics published in Pinch of Yum;

Kitchen Tips
Meal Prep Ideas
Easy-to-follow Food Recipes
Food photography tutorials and
Blogging tips (via their Food Blogger Pro platform).

Blog’s Insights

Founder – Lindsay and Bjork Ostrom
Monthly Traffic – 4,020,000+
Current number of blog posts – 1,500 – 2,300

Blogging Income Breakdown For November 2016

At the time of publishing this income report Pinch of Yum was monetized with;

Ads
Sponsored content
Affiliate Marketing
Ebook sales

[1]. Ads

AdThrive – $52,313.13
AdThrive Video – $2,966.49
Gourmet Ads – $1,280.31

Total ad revenue = $56,559.93

[2]. Sponsored Content Income = $22,400

[3]. Affiliate Income Breakdown

Affiliate partners and income earned from them;

Bluehost – $5,175
Amazon Associates – $4,753.49
Swoop – $3,153.66
Sovrn – $369.43
Genesis Theme – $139.85
Elegant Themes – $124.00
ActiveCampaign – $50.78
AWeber – $14.40

Total Affiliate Income = $13,780.61

[4]. Ebook Sales

Tasty Food Photography – $2,296.80
How to Monetize Your Food Blog eBook – $160.00

Ebook total sales = $2,456.80

Total revenue for November 2016 = $95,197.34

Today Pinch of Yum comfortably makes over $130k per month.

“Pinch Of Yum” Detailed Blog Income Reports

[2]. Show Me the Yummy – $46,367.19

Niche: Food Blog

Overview: This blog shares easy-to-follow recipes, many of which are comfort foods, designed for busy people who love good food but don’t have time for complex cooking.

Content Types:

Recipe posts
How-to cooking posts & videos,
Meal planning guides
Food photography, and
Personal anecdotes about food.

Blog’s Insights

Founder – Jennifer and Trevor Debth
Monthly Traffic – 303,000+
Current number of blog posts – 1,100+

Income Breakdown In December 2016

Course sales
Ad Revenue
Sponsored Content & Freelancing
Affiliate product recommendations

[1]. Course Sales – $19,360

[2]. Ad Revenue – $14,311.27

[3]. Sponsored Content & Freelancing – $11,750

[4]. Affiliate Product Recommendations;

Swoop: $443.33
Amazon Associates: $432.70

Total affiliate revenue = $876.03

Total blogging revenue for December 2016 = $46,297.30

Show Me The Yummy Detailed Income Report

[3]. Just a Girl and Her Blog – $41,700

Niche: Home Organization & Blogging

Overview: A lifestyle blog centered around home organization, productivity, and teaching others how to start and grow a blog.

Content: Home organizing tips, DIY projects, and blogging tutorials.

Blog’s Insights

Founder –
Monthly Traffic – 140,000+
Current number of blog posts – 1,200+

Blogging Income Breakdown for December 2016

[1]. Product Sales

BookBoss – $5,032
Paperless Home eBook – $774
Simplify + The Intentional Life Planner – $2,542
Building a Framework eBook and course – $5,845

Total product sales = $14,193

[2]. Affiliate Income

The report didn’t specify the income made from each product;

Amazon Associates
Bluehost
ConvertKit
Feast Design Co.
Flywheel Hosting
Genesis Framework
Media Temple
List Surge
Affiliate Marketing for Bloggers
5 Days to Your Best Year Ever
Instapage
SiteGround Hosting
Restored 316
Pretty Darn Cute Designs
PicMonkey
Fizzle.co
Make Over Your Evenings / Make Over Your Mornings
Ultimate Bundles
Sponsored Posts

Total affiliate income = $27,507

Total Blogging Income: $41,700

“Just A Girl And Her Blog” Detailed Income Report

[4]. 40 Aprons – $31,225

Niche: Food Blog (Healthy Eating)

Overview: Focused on healthy, whole-food recipes that are often paleo, keto, or Whole30-compliant, this blog caters to readers looking for nutritious meal ideas.

Content: Healthy recipes, meal plans, and kitchen tips.

Blog’s Insights

Founder –
Monthly Traffic – 1,100,000+
Current number of blog posts – 1,900+

Blogging Income Breakdown for August 2019

[1]. Ad revenue with Adthrive: $25,421

[2]. Freelancing and consulting

Food blog retainer clients: $550
Food Blog & Photography Coaching: $2,500

[3]. Affiliate income

Thrive Market – $560
Amazon Affiliate sales: $244.13

[4]. Sponsored posts: $1,800

[5]. Other Product sales – $150

Total blogging income for August 2019 = $31,225.13

“40 Aprons” Detailed Blog Income Reports

[5]. Start a Mom Blog – $24,170

Niche: Blogging & Mompreneurship

Overview: This blog helps moms who want to create a profitable blog from home by sharing resources, tutorials, and strategies to get started.

Content: Blogging tips, online business advice, and work-life balance guidance for mompreneurs.

Blog’s Insights

Founder –
Monthly Traffic – 18,000+
Current number of blog posts – 560+

Blogging Income Breakdown for September 2017

[1]. Courses, Ebook and other product sales

Blogging Bundles – $5,768.50
Blog by Number – $4,580
Ebook by Number – $97
List by Number -$111
Optins ABCs – $37
9 Step Blog Plan – $297
Theme by Number – $742
Income Journey – $1,976
Amazon Affiliate Ebook – $434
Blog by Number Ebook – $521
Email Bundle – $320
Stock Images – $20

Total sales: $3,272

[2]. Affiliate Marketing:

Divi by Elegant Themes – $814
ConvertKit – $935
Amazon Affiliates – $30
Siteground – $7,625
Tailwind – $41.98
Picmonkey – $265
Making Sense of Affiliate Marketing – $121

Total Affiliates = $9,831.98

Total Blogging Income = $24,170

“Start A Mom Blog” Detailed Blog Income Report

[6]. A Sassy Spoon – $266,842.68

Niche: Food Blog

Overview: A Sassy Spoon offers a mix of easy, flavorful recipes inspired by Latin flavors and comfort food, aiming to make cooking fun and approachable.

Content: Recipes, food photography, and cooking tips.

Blog’s Insights

Founder –
Monthly Traffic – 270,000+
Current number of blog posts – 780+

Blogging Income Breakdown from Jan 2023 – December 2023

Ad Revenue – 78%
Blog Coaching – 21%
Brand Partnerships – 0%
Affiliate Marketing – 1%

Total blogging revenue = $266,842.68

“A Sassy Spoon” Detailed Blog Income Report

[7]. Travel Mexico Solo – $272,175/year

Niche: Solo Female Travel in Mexico

Overview: Focused on empowering women to explore Mexico solo, this blog provides travel guides, safety tips, and destination inspiration specifically for female travelers.

Content: Destination guides, safety tips, and solo travel advice.

Blog’s Insights

Founder –
Monthly Traffic – 60,000+
Current number of blog posts – 450+

Blogging Income Breakdown

This blog basically makes money with sporttrader ads, her own products, and affiliates from brands like Viator, Booking.com, Discover, etc.

She made $272,175 in 2022 with the combination of the mentioned methods of monetization.

“Travel Mexico Solo” Detailed Blog Income Report

[8]. Chasing Foxes – $19,889.04

Niche: Lifestyle & Travel Blog

Overview: Chasing Foxes combines travel, lifestyle, and personal finance

advice, helping readers achieve financial freedom and explore the world on a budget.

Content: Travel tips, saving money advice, and blogging tutorials.

Blog’s Insights

Founder –
Monthly Traffic – 131,000+
Current number of blog posts – 600+

Blogging Income Breakdown for August 2017

[1]. Ad revenue

Mediavine = $14,990

[2]. Affiliate revenue

Bluehost – $4,680
Amazon Associate – $202
Convertkit – $17.04

Total affiliate revenue = $4,899.04

Total blogging revenue = $19,889.04

“Chasing Foxes” Detailed Blog Income Report

[9]. Crochetpreneur – $17,295.02

Niche: Crochet & Business

Overview: This blog helps crocheters turn their passion into a profitable business, offering resources on crochet patterns, business strategies, and product creation.

Content: Crochet patterns, business tips, and marketing advice for craft-based businesses.

Blog’s Insights

Founder –
Monthly Traffic – $30,000
Current number of blog posts – 1,800+

Blogging Income Breakdown November 2019

[1]. Ad revenue

Mediavine Ads – $1,714.62

Total = $1,714.62

[2]. Affiliate revenue

Affiliate Sales (Amazon, Siteground, Ultimate Bundles, etc): $146.44

Total = $146.44

[3]. Product sales

Pattern Sales (on Etsy, Ravelry, and my Shopify Sites): $3,839.98
Other Digital Product Sales (Printables): $257.98
Pattern Bundle Sales (30 Days of Cozy): $216.00
Craft Fairs (2): $4,075.00

Total = $8,388.96

[4]. Course sales

Courses: $7,045.00

Total blogging revenue = $17,295.02

“Crochet Preneur” Detailed Blog Income Report

[10]. The Realistic Mama – $12,366

Niche: Parenting & Lifestyle

Overview: The Realistic Mama offers practical parenting advice, money-saving tips, and family-oriented ideas to help parents manage their busy lives.

Content: Parenting tips, family activities, and budget-friendly lifestyle advice.

Blog’s Insights

Founder –
Monthly Traffic – 30,000+
Current number of blog posts – 700+

Blogging Income Breakdown for January 2018

[1]. Ads: $2,787

[2]. Courses and ebooks

Our Course
175 Best Date Ideas (Book)
Realistic Money Manager (Budget Workbook)

Total = $2,493

[3]. Affiliate Income: $6,086

[4]. Sponsored Posts: $1,000

Total blogging revenue = $12,366

“The Realistic Mama” Detailed Blog Income Report

[11]. Fit Mommy in Heels – $11,562.19

Niche: Fashion & Lifestyle

Overview: Fit Mommy in Heels combines fashion inspiration with motherhood, offering outfit ideas, fitness tips, and advice for moms who want to stay stylish.

Content: Fashion tips, fitness routines, and motherhood advice.

Blog’s Insights

Founder –
Monthly Traffic – 12,000+
Current number of blog posts – 400+

Blogging Income Breakdown December 2019

Sponsored Posts: $9,500
Contracted Work: $1,636.35
Affiliate Commission: $425.84

Total Income: $11,562.19

Fit Mommy In Heels Detailed Income Report

[12]. Busy Mommy Media – $10,700

Niche: Parenting & Work-from-Home

Overview: This blog supports busy moms with practical parenting tips working from home, and managing a household.

Content: Parenting advice, work-from-home tips, and household management.

Blog’s Insights

Founder –
Monthly Traffic – 14,000+
Current number of blog posts – 900+

Blogging Income Breakdown

[1]. Affiliate Income

Amazon Associates – $113

Total = $113

[2]. Ad Income:

Monumetric (formerly The Blogger Network) – $1229
Adsense – $545

Total Ad Income: $1774

[3]. VA Work – $575

[4]. Sponsored Posts:

Massive Sway – $1,045
Clever (formerly Clever Girls Collective) – $1,645
Influence Central – $905
Izea – $275
Mom it Forward – $600
Social Fabric – $490
Best Buy – $50
TapInfluence – $550
Makerly – $350
Direct Sponsored Posts – $2,350

Total = $8260

Total blogging revenue = $10,722

Busy Mommy Media Detailed Income Report

The Strategies These Blogs Have Used

Here are some common strategies that successful bloggers have employed to reach their current level:

They work within a niche: They choose a niche they are interested in and willing to consistently create content for, which helps them stay focused and relevant.
They have basic SEO Knowledge: These bloggers understand and implement key SEO practices, such as conducting keyword research, writing meta descriptions, using alt tags for images, and naturally integrating keywords into their content. Over time, they refine their SEO skills for greater effectiveness.
Consistent Content Creation: They set a target number of posts and maintain a regular publishing schedule. This ensures they never run out of content ideas and allows them to align their posts with specific goals, such as generating traffic, ranking for easier keywords, or driving affiliate income. This mix of content types (high-traffic, easy-to-rank, affiliate-focused) supports their growth strategy.
Monetization Strategy: Once they’ve created a certain number of posts, they start monetizing through affiliate links and ads. As their traffic grows, they gradually diversify their income streams by exploring additional monetization methods.
Promotion for Initial Traffic: In the early stages, they actively promote their posts on platforms like Pinterest, Quora, or Reddit. This gives their content the initial boost needed to start gaining visibility in Google search results.
Experience and Refinement: Over time, these bloggers gain valuable experience and continuously refine their strategies, adapting to what works best for their blog’s growth.

How To Start a Similar Blog and Make Money

Here’s a roadmap for starting your own blog, building traffic, and making money, following the strategies outlined above:

Step 1: Click on “HostGator” to host your blog.
Step 2: Choose your preferred HostGator plan.
Step 3: Pick a domain name and complete your sign-up.
Step 4: In your HostGator account, “Install WordPress” as your blogging platform.
Step 5: Select a theme within WordPress (Pre-built Site).
Step 6: Customize the pre-designed pages or add new ones to make your site look the way you want.