How To Start A Mom Parenting Blog That Makes Money In 9 Steps

I have divided the article into two (2) sections to make it easier for you to understand, skim, and follow step-by-step.

Section 1: Learning What A Mom Parenting Blog Is

  • What is a mom parenting blog?
  • Sub-niches under mom parenting blogging
  • Benefits of starting a mom blog
  • How much do mom blogs make
  • Examples of mom blogs and how much they make

Section 2: How To Start A Mom Parenting Blog & Make Money  

  • How to start a money-making mom parenting blog in 9 Steps

Note: You can navigate to “Section 2” if you want to get started immediately.

Section 1

What Is A Mom Parenting Blog?

A mom parenting blog is a simple website mainly used for publishing blog posts related to parenting. They are often created by moms.

These blogs often cover a wide range of topics relevant to raising children and managing family life. They aim to offer support, tips, and inspiration to other parents navigating the challenges and joys of parenting.

These blog posts are accessible online and on Google search results when people look for information related to the ones you’ve published on this site.

Sub-niches under mom parenting blogging

Mom parenting blogs can be broken down into several sub-niches, each catering to specific interests among different music audiences. These sub-niches make it easier for you to get started from one sub-niche and expand to other sub-niches.

Here are some popular sub-niches under music blogs:

Parenting Tips and Advice

  • Child Development: Information on various stages of child development and how to support children at each stage.
  • Discipline Strategies: Techniques and strategies for managing behavior and disciplining children positively and effectively.
  • Health and Wellness: Tips on maintaining physical and mental health for both children and parents, including advice on nutrition, sleep, and exercise.

Family Activities and Crafts

  • Creative Activities: Ideas for fun and educational activities to do with children, including arts and crafts, science experiments, and outdoor games.
  • Seasonal Activities: Suggestions for activities and projects based on seasons and holidays (e.g., summer crafts, holiday-themed games).

Parenting Challenges and Solutions

  • Problem-Solving: Advice on dealing with common parenting challenges such as sleep issues, picky eating, and tantrums.
  • Special Needs: Resources and support for parents of children with special needs or disabilities, including advice on accessing resources and services.

And much more.

If you want a more complete list we have brought together handpicked Mom & Parenting Blog Post Topics In Different Sub-niches to make it easier for you to find blog post topic ideas to write about. This will help you to get started within your desired sub-niche at least where you know about.

Benefits Of Starting A mom Blog

Here are some of the benefits that can make you interested in starting a mom blog;

  1. Low Startup Costs: Starting a mom blog is inexpensive, often less than $3/month with a web hosting service like HostGator, compared to more expensive ventures.
  2. High Earning Potential: Successful mom blogs can earn $10,000 to $20,000+ per month. While it can take 6 months to a year to reach this level, the income potential is significant.
  3. Global Accessibility: You can run a mom blog from anywhere in the world, making it a flexible option for anyone, regardless of location.
  4. No Qualifications Needed: Unlike professional jobs, starting a mom blog doesn’t require any formal qualifications. Success comes from following proven strategies.
  5. Promote Your Business: A mom blog can be a powerful tool to market your own products or services, potentially driving more sales through targeted content.

How Much Money Do Mom Parenting Blogs Make?

With this, you can estimate how much you are likely to make having the number of estimated posts taking the average time required to get there.

Beginner Mom/Parenting Blogs

  • Estimated Monthly Income: $300 – $1,200
  • Average Monthly Traffic: 5,000 – 20,000 visitors
  • Number of Blog Posts: 30 – 70 posts
  • Average Required Time: 6 – 12 months to start seeing income
  • Common Methods of Monetization:
    • Affiliate marketing (e.g., parenting products, baby gear)
    • Basic ad networks (e.g., Google AdSense)

Average Mom/Parenting Blogs

  • Estimated Monthly Income: $1,200 – $5,000
  • Average Monthly Traffic: 20,000 – 100,000 visitors
  • Number of Blog Posts: 80 – 150 posts
  • Average Required Time: 1 – 2 years to see a steady income
  • Common Methods of Monetization:
    • Affiliate marketing (e.g., higher commission products, courses for parents)
    • Display ads from higher-paying ad networks like Mediavine
    • Sponsorship deals with niche-related brands
    • Selling digital products (e.g., eBooks)

Established Mom/Parenting Blogs

  • Estimated Monthly Income: $10,000 – $30,000+
  • Average Monthly Traffic: 100,000+ visitors
  • Number of Blog Posts: 250 – 500+ posts
  • Average Required Time: 2 – 5 years to build a substantial income
  • Common Methods of Monetization:
    • High-paying affiliate marketing (e.g., premium products, exclusive offers)
    • Display ads from higher-paying ad networks like Adthrive
    • Major brand sponsorships and long-term partnerships
    • Selling premium content or memberships
    • Merchandising and product lines

These figures can vary based on factors like niche specificity, audience engagement, number of posts, and the effectiveness of the blog’s monetization strategies.

Examples of mom Blog and how much they make

Here are some examples of mom bloggers to inspire you.

With their blog’s insight such as their;

  • Monthly Traffic
  • Monthly Income
  • Published number of posts
  • Methods of monetization and

Overview of what the blog is all about.

[A]. Scary Mommy – $70,000/month

Overview: Scary Mommy is a leading parenting blog known for its humorous and relatable content about motherhood. It features a wide range of topics from parenting advice to personal stories and engages its audience with a mix of ad revenue, sponsored content, and affiliate marketing.

Blog’s Insights

  • Monthly Income: $70,000
  • Monthly Traffic: 1,500,000 visitors
  • Number of Posts: 3,000+ posts
  • Methods of Monetization:
    • Display ads with Google AdSense
    • Sponsorships deals
    • Product recommendations with affiliate links
    • Digital Products: Selling online courses

[B]. Mommy Shorts – $25,000/month

Overview: Mommy Shorts combines humor and practical parenting advice with a strong social media presence. The blog engages readers with relatable content and leverages sponsorships, affiliate marketing, and social media promotions for revenue.

Blog’s Insights

  • Monthly Income: $25,000
  • Monthly Traffic: 35,000 visitors
  • Number of Posts: 1,000+ posts
  • Methods of Monetization:
    • Sponsored Content: Collaborations with brands for sponsored posts and product reviews.
    • Affiliate Marketing: Using affiliate links for product recommendations.
    • Ad Revenue: Display ads through ad networks.

[C]. “Start A Mom Blog” – $24,170/month

Overview: Start A Mom Blog provides comprehensive guides, tips, and resources for moms who want to start their own blogs. It covers various aspects of blogging, including content creation, SEO, monetization strategies, and technical setup. The blog targets mothers who are interested in blogging as a hobby or business, offering practical advice and tools to help them succeed.

Blog’s Insights

  • Monthly Income: $24,000
  • Monthly Traffic: 20,000 visitors
  • Number of Posts: 300+ posts

Methods of Monetization:

  • Affiliate Marketing: Promoting blogging tools, hosting services, and other relevant products through affiliate links.
  • Sponsored Content: Collaborations with brands and companies for sponsored posts.
  • Digital Products: Selling eBooks, online courses, and other resources related to blogging and online business.

Useful links

Section 2

How To Start A mom Blog Step-by-step

Here are the things you need to set up a standard mom parenting blog and get it ready for publishing your first blog post;

  • A desktop – you need a laptop or computer. This will make it easy for you to manage your site entirely and write blog posts more effectively.
  • A domain name – This is the name of your blog. You can decide to call your blog something interesting to you or related to your blog niche.  
  • Content management platform – This is simply where you manage your blog site and its entire affairs from customizing pages to writing blog posts. It is also known as your “blogging platform”. Using WordPress as your blogging platform doesn’t require coding, you can simply use a pre-built blog site theme and customize page templates to look the way you want.
  • Web hosting – A web hosting service is what keeps your content management platform online. It is what keeps your website available and accessible online.

Note: At the end of your sign-up with your web hosting [e.g. HostGator], that is when you have the option to install the generally used web version of WordPress within your hosting account to start building and managing your blog site.

Start Here  

In this illustration am going to use Hostgator because there are one of the best web hosting services available.

  • Step 1: Start within a sub-niche
  • Step 2: Click on HostGator
  • Step 3: Choose your preferred hosting plan
  • Step 4: Choose your domain name
  • Step 6: Adjust to your preferred hosting subscription period
  • Step 6: Create your HostGator account
  • Step 7: Within Your HostGator Account Install WordPress
  • Step 8: Choose A Theme your blog theme [A Pre-built Site]
  • Step 9: Customize your main pages and start publishing blog posts.

Step 1: Start within a sub-niche

Starting within a sub-niche is all about finding one of the main content categories under the mom parenting blogging space to start publishing its category-related content and gradually expand to other sub-niches to find more content ideas.

Just like I mentioned earlier in this post, there are several sub-niches under parenting you can choose to start from areas like;

  • Parenting Tips and Advice
  • Family Activities and Crafts
  • Parenting Challenges and Solutions, etc.

Step 2: Click On Our “HostGator” Discount Link

Using our discount link you will get HostGator for less than its original price.

how to start a travel blog using hostgator

HostGator is a reliable web hosting service that offers industry-standard hosting.

Step 3:Choose Your Preferred HostGator Plan”

Selecting the HostGator hatchling plan is more advisable and cost-effective after all that’s the minimum plan and you can always increase your plan anytime you want.

hostgator web hosting plans

Step 4: Choose a domain name

After choosing your plan above, you will be directed to a page like this below to choose your domain name and complete your sign-up.

choose a domain name with hostgtor starting a fashion blog

On this page, you will find things like;

What to consider when choosing your blog domain name

  • Make it Memorable and Easy to Spell – your domain name should be easy for people to remember and type into their browser. Avoid complex spellings or unnecessary hyphens.
  • Make it Reflects Your Niche: Your domain name should give visitors a good idea of what your blog is about. Use relevant keywords that are travel-related.
  • Keep it Short and Sweet: Aim for a domain name that’s between 6-14 characters. Long domain names are harder to remember and type.
  • Easy to Read or Pronounce: Avoid awkward letter combinations or double letters that might be confusing when pronounced.

Find unique and meaningful mom blog name ideas

Step 5: Adjust to your preferred hosting subscription period

Make sure you are on the hatchling plan on the right-hand side and your subscription is adjusted to the period to one 1 year or 36 months based on what you can afford at the time.

hostgator checkout page when starting a site

Step 6: Create your HostGator account

Create a HostGator account by providing your email contact information and choosing a password.

HostGator billing page during check out

Enter the coupon code “SNAPPY” and check if there is a discount at the

moment. Discounts are not always available.

Review your order details and all the information you’ve entered to ensure it’s how you intended and then checkout.

Step 7: Within Your HostGator Account “Install WordPress”

Action required – At the end of your HostGator sign-up follow the on-screen instructions to complete your WordPress sign-up and installation.

You can also do this within your HostGator account once you are logged in, find a section labeled “WordPress”.

Click on it you will be directed to create a WordPress account after that you will be automatically logged in to WordPress to start creating blog posts and customizing your site pages.

Step 8: Within WordPress choose your blog theme [A Pre-built Site]

Themes are pre-built website templates. You can select a particular theme, preview it, and customize it the way you want.

Here’s a simplified way to choose a suitable theme for your fashion blog;

  1. Navigate to Themes: On the left-hand sidebar of your WordPress admin dashboard, hover over “Appearance” and click on “Themes.”
  2. Explore the Theme Library: This is where you’ll find a vast collection of free and paid themes. You can use the search bar at the top to find themes by keyword (e.g., “mom blog”) or browse by popular features (e.g., “grid layout,” “responsive”).
  3. Filter Your Options: You can use the filters on the left side of the page to narrow down your search. Here are some key filters for a mom blog:
    • Features: Look for themes with features like post formats (galleries, videos), image sliders, social media integration, and customization options.
    • Layout: You can consider layouts with a clean and modern aesthetic, grid layouts ideal for showcasing products, and responsive design to ensure your blog looks modern and good on all devices.
  4. Preview Before You Commit: Once you find a theme that interests you, hover over it and click “Preview.” This will allow you to see a live demo of the theme’s layout and features.
  5. Read Reviews and Ratings: Check out the reviews and ratings left by other users. This can give you valuable insights into the theme’s ease of use, customization options, customer support, and downsides.
  6. Mobile-Friendly is a Must: In today’s world, ensure the theme you select is responsive and displays well on mobile devices. Lots of visitors coming to your blog will be coming from mobile devices so ensure that your theme is mobile-friendly by using the preview function to check how it looks on mobile and other screens. This is very advisable.
  7. Consider Paid Themes: If you don’t find what you like with free themes you can use premium or paid themes with better or more attractive appearance and features. This is entirely optional and often not even advisable for complete beginners who still don’t fully understand WordPress well enough.

Here are some of the best WordPress themes for a mom blog you can use.

Step 9: Customize your blog main pages and start publishing blog posts

  • Start personalizing your blog! Use your theme’s customization options to adjust colors, fonts, and layouts to match your style.
  • Most themes come with pre-built layouts for essential pages like “About,” “Contact,” and “Home.” You can use these as a starting point to customize your pages easily to match what you want.
  • After that, you can start writing and publishing blog posts.

Congratulations at this point you’ve just created a fully functional standard blog that you can use to start blogging about parenting. Your site is now visible on Google and anywhere online.  

Simplified Summary

Now you know what a mom blog is and how you can get started, you should start with writing topics under a parenting sub-niche and expand to other sub-niches as you cover more topics.

You can monetize your site immediately with ads and some affiliates while some people may do this after gaining some consistent traffic to their site which is more advisable to help you focus on the more important things rather than your earnings within your starting points.

As you publish more blog posts, your monthly traffic and income will grow.

In this process, you will understand better what works and how you can do more of them to get the best possible result.  

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