The health and fitness blogging space is growing fast—and there’s a lot to learn from the top blogs that are already making waves.
By exploring these successful blogs, you’ll discover smart strategies that attract loyal readers and keep them coming back. Understanding what works for them can help you grow your own blog faster and more effectively.
What You’ll Learn Here
We’ve analyzed the top health blogs to discover:
- Real examples of successful sites (12 different types)
- What they all do right (the must-have strategies they use)
- How to start your own blog the smart way
Bonus Resources:
- 101+ Health Blog Post Ideas – Never run out of content!
- Step-by-Step Startup Guide – Launch your blog in minutes
- Health Blog Income Reports – See how much real blogs earn
Important Note: Blog stats (like traffic and income) change often. Some sites may close or rebrand. We try to keep this updated, but always check current info if it’s critical for you.
12 Examples Of Successful Health and Fitness Blogs
- Nerd Fitness
- MyFitnessPal Blog
- Greatist
- Fit Bottomed Girls
- Run Eat Repeat
- The Fitnessista
- Well + Good
- The Balanced Life
- Pop Sugar Fitness
- Fit Foodie Finds
- Girls Gone Strong
- Mind Over Munch
[1]. Nerd Fitness
Niche Focus: Fitness for “nerds” and beginners
Overview: Nerd Fitness is a site that helps people improve their health and fitness in a way that appeals to self-identified “nerds” and beginners. It combines elements of geek culture with practical fitness advice.
Content Types: Bodyweight workouts, strength training guides, nutrition advice, fitness challenges, and motivational content.
Unique Features: The gamified approach to fitness (such as leveling up your workouts like a video game), and the “Nerd Fitness Academy” that offers tailored workout plans, make it highly engaging for a specific, nerdy audience.
Blog’s Insights
- Founder: Steve Kamb
- Monthly Traffic: 300,000 visits
- Estimated Monthly Income: $40,000
- Monetization: Affiliate marketing, online courses, eBooks
- Number of Posts: 1,200+
- DA: 65
- Contact: support@nerdfitness.com
- Blog Age: 12 years (Founded in 2012)
Other Related Posts
- How to start a similar like The “Nerd Fitness” that makes money
- Health & fitness blog income reports
- Unique Health & fitness blog name ideas to start your blog
[2]. MyFitnessPal Blog
Niche Focus: Nutrition and fitness
Overview: MyFitnessPal, known for its calorie-tracking app, runs a blog focusing on fitness, healthy eating, and motivational stories to support users on their wellness journeys.
Content Types: Nutritional tips, workout plans, weight loss success stories, and app usage advice.
Unique Features: Integration with the MyFitnessPal app allows readers to easily track their nutrition and fitness goals alongside blog recommendations.
Blog’s Insights
- Founder: MyFitnessPal Team
- Monthly Traffic: 1 million visits
- Estimated Monthly Income: $150,000
- Monetization: Affiliate marketing, sponsored content, ads
- Number of Posts: 5,000+
- DA: 85
- Contact: support@myfitnesspal.com
- Blog Age: 15 years (Founded in 2008)
How to start a similar health & fitness blog that makes money
[3]. Greatist
Niche Focus: Holistic wellness and fitness
Overview: Greatist is a wellness site that covers fitness, health, mental wellness, and nutrition, offering practical advice backed by scientific research.
Content Types: Fitness routines, healthy recipes, mental health tips, lifestyle hacks, and wellness guides.
Unique Features: Greatist takes a more casual, approachable tone with wellness while maintaining credibility with research-backed articles, making it accessible to a wide range of audiences.
Blog’s Insights
- Founder: Derek Flanzraich
- Monthly Traffic: 500,000 visits
- Estimated Monthly Income: $75,000
- Monetization: Sponsored content, affiliate marketing, display ads
- Number of Posts: 4,000+
- DA: 78
- Contact: info@greatist.com
- Blog Age: 11 years (Founded in 2013)
How To Start A Money-making Health & Fitness Blog
[4]. Fit Bottomed Girls
Niche Focus: Fitness for women
Overview: Fit Bottomed Girls is a female-focused fitness blog that promotes body positivity and empowers women to enjoy fitness without the obsession with weight loss.
Content Types: Fitness tips, workout routines, body positivity articles, nutrition advice, and wellness tips.
Unique Features: The blog’s focus on being healthy without obsessing over the scale or appearance, and its inclusive approach to fitness, resonates well with women looking for a positive and supportive fitness community.
Blog’s Insights
- Founder: Jennipher Walters and Kristen Seymour
- Monthly Traffic: 200,000 visits
- Estimated Monthly Income: $30,000
- Monetization: Affiliate marketing, sponsored content, ads
- Number of Posts: 2,500+
- DA: 68
- Contact: info@fitbottomedgirls.com
- Blog Age: 14 years (Founded in 2009)
How to start a blog like “Fit Bottomed Girls” and make money
[5]. Run Eat Repeat
Niche Focus: Running, fitness, and food
Overview: Run Eat Repeat is a personal blog that chronicles the author’s journey in running and healthy eating, offering tips for marathon runners and those interested in food and fitness balance.
Content Types: Running tips, race recaps, healthy recipes, and personal anecdotes.
Unique Features: The blog’s personal narrative style, combined with practical advice on running and nutrition, makes it relatable to those interested in long-distance running and fitness challenges.
Blog’s Insights
- Founder: Monica Olivas
- Monthly Traffic: 150,000 visits
- Estimated Monthly Income: $20,000
- Monetization: Affiliate marketing, sponsored posts, ads
- Number of Posts: 3,000+
- DA: 60
- Contact: contact@runeatrepeat.com
- Blog Age: 12 years (Founded in 2012)
How to start a similar health & fitness blog that makes money
[6]. The Fitnessista
Niche Focus: Fitness, nutrition, and healthy living
Overview: The Fitnessista is a blog by Gina Harney, a certified personal trainer and nutrition specialist, offering readers a mix of workouts, recipes, and family-friendly fitness tips.
Content Types: Workout plans, meal prep guides, healthy recipes, and family fitness tips.
Unique Features: The blog’s focus on fitness for busy women and moms, along with Gina’s personal insight into balancing family life and wellness, gives it a relatable and practical edge.
Blog’s Insights
- Founder: Gina Harney
- Monthly Traffic: 180,000 visits
- Estimated Monthly Income: $25,000
- Monetization: Affiliate marketing, sponsored content, product sales
- Number of Posts: 2,800+
- DA: 62
- Contact: info@fitnessista.com
- Blog Age: 14 years (Founded in 2009)
How to start a similar health & fitness blog that makes money
[7]. Well + Good
Niche: Holistic health and wellness
Overview: Well + Good is a lifestyle publication that covers fitness, nutrition, mental wellness, beauty, and self-care, offering insights from health professionals and experts.
Content Types: Fitness trends, wellness news, beauty routines, workout videos, and nutrition advice.
Unique Features: The blog’s emphasis on wellness trends and its collaborations with experts across different fields (e.g., nutritionists, trainers, etc.) give it a comprehensive, up-to-date approach to health and fitness.
Blog’s Insights
- Founder: Alexia Brue and Melisse Gelula
- Monthly Traffic: 900,000 visits
- Estimated Monthly Income: $120,000
- Monetization: Sponsored content, affiliate marketing, display ads
- Number of Posts: 6,000+
- DA: 82
- Contact: info@wellandgood.com
- Blog Age: 10 years (Founded in 2014)
How to start a similar health & fitness blog that makes money
[8]. The Balanced Life
Niche Focus: Pilates and healthy living
Overview: The Balanced Life, founded by Pilates instructor Robin Long, focuses on helping women achieve balance through Pilates workouts and healthy living tips.
Content Types: Pilates routines, workout challenges, meal plans, and wellness inspiration.
Unique Features: The site’s specific focus on Pilates sets it apart, offering a wide range of workouts and programs for women looking for low-impact, body-strengthening exercises.
Blog’s Insights
- DA: 58
- Founder: Robin Long
- Monthly Traffic: 120,000 visits
- Estimated Monthly Income: $18,000
- Monetization: Affiliate marketing, online courses, sponsored content
- Number of Posts: 1,800+
- Contact: support@thebalancedlifeonline.com
- Blog Age: 9 years (Founded in 2015)
How to start a blog like “The Balanced Life” and make money
[9]. Pop Sugar Fitness
Niche Focus: Fitness, healthy living, and lifestyle
Overview: Pop Sugar Fitness is part of the larger Pop Sugar network and covers fitness, health, and lifestyle, offering everything from workout routines to celebrity fitness trends.
Content Types: Workouts, fitness challenges, nutrition tips, celebrity fitness secrets, and wellness advice.
Unique Features: The site’s wide variety of fun, approachable content, combined with its pop culture angle, makes it an engaging resource for fitness enthusiasts of all levels.
Blog’s Insights
- Founder: Pop Sugar Team
- Monthly Traffic: 1 million visits
- Estimated Monthly Income: $200,000
- Monetization: Display ads, sponsored content, affiliate marketing
- Number of Posts: 8,000+
- DA: 85
- Contact: tips@popsugar.com
- Blog Age: 15 years (Founded in 2008)
How to start a similar health & fitness blog that makes money
[10]. Fit Foodie Finds
Niche: Healthy recipes and fitness
Overview: Fit Foodie Finds offers a combination of healthy recipes and workout ideas, with a focus on living a balanced and enjoyable lifestyle.
Content Types: Nutritional recipes, meal prep ideas, workout tips, and wellness guides.
Unique Features: The blog’s strong focus on delicious, healthy food that complements an active lifestyle, with easy-to-follow recipes that cater to fitness enthusiasts.
Blog’s Insights
- Founder: Lee Hersh
- Monthly Traffic: 250,000 visits
- Estimated Monthly Income: $30,000
- Monetization: Affiliate marketing, sponsored content, product sales
- Number of Posts: 2,200+
- DA: 64
- Contact: info@fitfoodiefinds.com
- Blog Age: 10 years (Founded in 2013)
How to start a blog like “Fit Foodie Finds” and make money
[11]. Girls Gone Strong
Niche: Women’s strength training and fitness education
Overview: Girls Gone Strong is dedicated to educating and empowering women through strength training, fitness, and body positivity.
Content Types: Strength training guides, fitness programs, body image discussions, and women’s health resources.
Unique Features: The blog’s focus on female empowerment and strength training for women, with educational resources for fitness professionals and enthusiasts alike, makes it a leader in the women’s fitness space.
Blog’s Insights
- Founder: Molly Galbraith
- Monthly Traffic: 180,000 visits
- Estimated Monthly Income: $25,000
- Monetization: Affiliate marketing, online courses, sponsored content
- Number of Posts: 1,900+
- DA: 60
- Contact: info@girlsgonestrong.com
- Blog Age: 9 years (Founded in 2015)
How to start a similar health & fitness blog that makes money
[12]. Mind Over Munch
Niche Focus: Healthy eating, nutrition, and meal planning
Overview: Mind Over Munch, run by Alyssia Sheikh, focuses on healthy eating and balanced nutrition through easy-to-follow recipes and meal prep ideas.
Content Types: Healthy recipes, meal prep tips, nutrition advice, and weight management guides.
Unique Features: The blog’s emphasis on simple, balanced, and creative meal prep, along with videos and step-by-step guides, makes it ideal for those looking to improve their diet without strict restrictions.
Blog’s Insights
- Founder: Alyssia Sheikh
- Monthly Traffic: 120,000 visits
- Estimated Monthly Income: $20,000
- Monetization: Affiliate marketing, sponsored content, ads
- Number of Posts: 1,500+
- DA: 57
- Contact: info@mindovermunch.com
- Blog Age: 7 years (Founded in 2016)
How to start a similar health & fitness blog that makes money
The Winning Formula of Top Health Blogs
After analyzing dozens of successful health blogs, we discovered they all share these 7 non-negotiable success factors – master them to build your own thriving platform.
1. $13,000+/Month Revenue Streams
The most profitable health blogs combine:
✅ Premium ad networks (Mediavine/Raptive – $40+ RPMs)
✅ Affiliate programs (Amazon, Supplement companies)
✅ Digital products (Meal plans, fitness guides)
✅ Sponsored content (Wellness brands)
(See proof: Health Blog Income Reports)
2. Acquired Lots of Backlinks Over Time
Authority comes from:
✔ Medical journal citations
✔ Guest posts on health portals
✔ Expert roundup features
(Strategy: How to Build Backlinks)
3. 500+ In-Depth Posts
Top blogs cover:
- Condition-specific guides (e.g., “Managing PCOS Naturally”)
- Research breakdowns
- Supplement reviews
- Healthy recipes
(Get ideas: Health Blog Topics)
4. 2.5+ Years of Consistent Publishing
The growth journey:
- Year 1: Build credibility
- Year 2: Expand content library
- Year 3: Monetize aggressively
- Year 4: Scale authority
(Timeline: Blogging Growth Phases)
5. Engaged Community
Loyal readers stay for:
🔹 Actionable advice
🔹 Science-backed content
🔹 Interactive challenges
(Examples: Top Health Blogs)
6. Strategic Content Architecture
Smart bloggers:
- Cluster related topics (e.g., gut health series)
- Link pillar posts to newer content
- Update old posts regularly
(Guide: SEO Content Strategy)
7. Balanced Content Mix
The perfect recipe:
70% Evergreen (“Lowering Cholesterol Naturally”)
30% Trending (“2025 Weight Loss Drug Analysis”)
Your Action Plan
- Start Right: How to Launch a Health Blog
- Study the Best: Health Blog Examples
- Monetize Smart: 7 Ways Health Blogs Profit
Pro Tip: Medical credibility is key – always cite studies and disclose affiliations.
How to Launch a Successful Health & Wellness Blog and Start Earning Income
Here’s a step-by-step guide to creating a blog similar to the successful ones featured in this post.
Start within a sub-niche
Here is a list of health and wellness blog post topic ideas in different sub-niches to choose from and write about.
If you’ve decided on which sub-niche to go into, you can follow the steps below to set up your blog and get it ready for publishing blog posts.
- Step 1: Click on “HostGator” to host your blog online
- Step 2: Choose your preferred HostGator plan
- Step 3: Choose your preferred domain & complete your sign-up
- Step 4: Within your HostGator account, “Install WordPress” your blogging platform
- Step 5: Within WordPress, choose your blog theme [A Pre-built Site]
- Step 6: Customize the pre-designed pages and start writing and publishing blog posts.
Note: HostGator offers a 30-day money-back guarantee, so you don’t waste your money if you decide to change your mind later.
As you get started, things will become clearer as you gradually gain experience and understand how things work.
You can start by making a list of your niche blog posts – Health Blog Post Topic Ideas
This is how you can start and grow your blog gradually. Your success won’t happen overnight.
Core Health & Wellness
Examples of health and fitness blogs
Examples of product review blogs (Supplements/equipment)
Medical & Specialized Health
Examples of mom blogs (Parenting/pediatric health)
Lifestyle & Prevention
Examples of food blogs (Nutrition/healthy recipes)
Examples of travel blogs (Wellness tourism)
Examples of lifestyle blogs (Holistic health)
Fitness & Movement
Examples of sports blogs (Athletic performance)
Examples of photography blogs (Fitness photography)
Business of Health
Examples of affiliate blogs (Monetizing health products)
Examples of business blogs (Health startups)
Technology & Innovation
Examples of tech blogs (Health tech/wearables)
Aesthetics & Self-Care
Examples of fashion blogs (Body positivity)
Examples of real estate blogs (Wellness spaces)
Complete Collections
Examples of successful blogs (All niches)
Examples of gaming blogs (Mental health angles)
