In the fast-paced world of business and finance, blogs have become indispensable tools for staying informed and making smart financial decisions.
Whether you’re an aspiring entrepreneur or a seasoned investor, learning from successful business and finance blogs can provide the blueprint to launch your own profitable blog.
But before diving into finance, it’s worth noting that blogging success spans all niches.
For instance, lifestyle blogs prove that relatable content and audience engagement are universal key blogging strategies that can fuel your growth. Similarly, monetization strategies (such as these proven ways to make money from your blog) apply across industries.
In This Article, We’ve Covered
- 23 Examples of lifestyle personal blogs
- Common success attributes among these blogs
- How to start a similar blog in steps
Important Note: Please note that metrics like traffic, income, number of posts, and DA can change over time. Websites may also be acquired, rebranded, or even shut down. While we strive to keep this content updated, we cannot guarantee complete accuracy at all times. We recommend verifying details directly from the sources if they are very important in your use case.
23 Successful Lifestyle, Arts, DIY & Personal Blogs
Briefly mention the type of content category each of these blogs publishes if intend to start a similar one. Like you mentioned above with “The Everygirl”.
- A Cup of Jo
- The Blonde Abroad
- Hello Glow
- The Everygirl
- Wit & Delight
- The Kit
- Spoon Fork Bacon
- Little Gold Pixel
- Rachel Parcell
- Live Love Pop
- Mint Arrow
- Cupcakes and Cashmere
- Ms. Rachel Hollis
- The Realistic Mama
- Caviar and Cashmere
- Art Bar Blog
- The Spruce Crafts
- A Beautiful Mess
- The Crafty Blog Stalker
- Paper & Stitch
- The Artful Parent
- The Purple Pumpkin Blog
- The Cottage Market
[1]. A Cup of Jo
Niche: Lifestyle, motherhood, and relationships
Overview: Founded by Joanna Goddard, A Cup of Jo is a lifestyle blog created by Joanna Goddard, focusing on motherhood, relationships, style, food, and travel. The blog features a blend of personal anecdotes, curated content, and interviews, providing readers with relatable and inspiring insights into everyday life.
Content Types: Parenting tips, fashion advice, personal essays, and home décor ideas.
Unique Features: Known for its honest, personal tone and thoughtful approach to everyday life topics, especially around family and relationships.
Blog’s Insights
- Founder: Joanna Goddard
- Monthly Traffic: 600,000 visits
- Estimated Monthly Income: $80,000
- Monetization: Sponsored posts, affiliate marketing
- Number of Posts: 15,000+
- DA: 85
- Contact: [email protected]
- Blog Age: 15 years (Founded in 2009)
How to start a blog like “A Cup of Jo” and make money
A Cup of Jo – Focuses on lifestyle topics like motherhood, relationships, style, travel, and personal stories. It also features product recommendations and thoughtful conversations about life experiences.
To start a successful blog like A Cup of Jo you need to;
- Source content ideas from the blog directly or
- Or by using an SEO research tool like semrush
- You can also source content ideas from our list of more than “500 blog post topics ideas in different product-review sub-niches“.
[2]. The Blonde Abroad
Niche: Solo female travel
Overview – The Blonde Abroad, created by Kiki O’Keeffe, is a travel and lifestyle blog that emphasizes solo female travel. It offers tips on destinations, travel itineraries, photography, and fashion. Kiki’s vibrant storytelling and stunning photography inspire readers to explore the world.
Content Types: Travel guides, packing tips, destination reviews, and solo travel advice.
Unique Features: Rich blends travel inspiration with practical travel advice, specifically geared toward women, empowering them to explore the world.
Blog’s Insights
- Founder: Kiersten Rich
- Monthly Traffic: 500,000 visits
- Estimated Monthly Income: $70,000
- Monetization: Sponsored posts, affiliate marketing
- Number of Posts: 1,200+
- DA: 77
- Contact: [email protected]
- Blog Age: 10 years (Founded in 2013)
How to start a blog like “The Blonde Abroad” and make money
[3]. Hello Glow
Niche: DIY beauty and wellness
Overview: Hello Glow is a wellness and beauty blog that focuses on natural and holistic living. The site offers DIY recipes for skincare, wellness tips, and healthy lifestyle content, encouraging readers to embrace a more natural approach to beauty and health.
Content Types: Skincare recipes, wellness tips, beauty tutorials, and natural remedies.
Unique Features: Focuses on clean and natural beauty, encouraging readers to make their own beauty products from natural ingredients.
Blog’s Insights
- Founder: Stephanie Gerber
- Monthly Traffic: 250,000 visits
- Estimated Monthly Income: $40,000
- Monetization: Sponsored content, affiliate marketing
- Number of Posts: 3,000+
- DA: 72
- Contact: [email protected]
- Blog Age: 10 years (Founded in 2013)
How to start a blog like “Hello Glow” and make money
[4]. The Everygirl
Niche: Lifestyle, career, and personal development
Overview: The Everygirl is a lifestyle blog aimed at women, focusing on career, finance, home, health, and personal development. The is primarily to empower women in their everyday lives, the blog offers practical advice, inspiring stories, and curated content on various topics.
The Everygirl fosters a community where readers can find resources to help them navigate adulthood with confidence and style.
Content Types: Career advice, financial tips, home décor inspiration, wellness guides, relationship tips, and fashion/style guides. It also features interviews with successful women from various industries.
Unique Features:
- Career-focused content: “The Everygirl” is particularly known for its career section, offering actionable advice on resume building, job interviews, productivity, and side hustles.
- Diversity of topics: The blog covers a wide range of lifestyle subjects, making it a comprehensive resource for women looking to improve various aspects of their lives.
- Relatable voice: “The Everygirl” speaks directly to modern women with a down-to-earth tone, making its content approachable and relevant to everyday life.
- Featured interviews: The site frequently highlights stories of women who have built successful careers, providing inspiration and mentorship to readers.
Blog’s Insights
- Founder: Alaina Kaczmarski and Danielle Moss
- Monthly Traffic: 500,000 visits
- Estimated Monthly Income: $70,000+
- Primary methods of Monetization: Ads, affiliates & sponsorship deals
- Number of Posts: 10,000+
- DA: 80
- Contact: [email protected]
- Blog Age: 10 years (Founded in 2013)
How to start a lifestyle blog similar to “The Everygirl”
[5]. Wit & Delight
Niche: Lifestyle, mental health, and design
Overview: Wit & Delight, created by Kate Arends, is a lifestyle blog covering topics in design, food, wellness, and personal growth. Kate’s authentic voice and relatable content resonate with readers seeking inspiration for living a balanced and fulfilling life.
Content Types: Personal essays, home décor ideas, and wellness tips.
Unique Features: Known for its candid approach to mental health and personal growth, blended with sophisticated design content.
Blog’s Insights
- Founder: Kate Arends
- Monthly Traffic: 300,000 visits
- Estimated Monthly Income: $40,000
- Monetization: Sponsored content, affiliate marketing
- Number of Posts: 6,000+
- DA: 75
- Contact: [email protected]
- Blog Age: 11 years (Founded in 2012)
How to start a blog like “Wit & Delight” and make money
[6]. The Kit
Niche: Beauty, fashion, and lifestyle
Overview: The Kit is a lifestyle and beauty blog focusing on fashion, beauty, and wellness. The blog offers style tips, product reviews, and features on emerging trends, aiming to empower readers to embrace their unique style and beauty.
Content Types: Beauty guides, fashion trends, and product recommendations.
Unique Features: Provides well-researched beauty and fashion content with a Canadian perspective.
Blog’s Insights
- Founder: The Kit Inc.
- Monthly Traffic: 250,000 visits
- Estimated Monthly Income: $40,000
- Monetization: Sponsored posts, affiliate marketing
- Number of Posts: 5,000+
- DA: 75
- Contact: [email protected]
- Blog Age: 10 years (Founded in 2013)
[7]. Spoon Fork Bacon
Niche: Food and recipes
Overview: Spoon Fork Bacon is a food blog created by Teri Lyn Fisher and Jenny Park, featuring delicious recipes and beautiful food photography. The blog offers a mix of approachable recipes, cooking tips, and entertaining ideas, making cooking fun and accessible.
Content Types: Recipes, food photography, and cooking tutorials.
Unique Features: Known for its stunning food photography and approachable yet gourmet-style recipes, often focused on comfort food.
Blog’s Insights
- Founder: Teri Lyn Fisher and Jenny Park
- Monthly Traffic: 150,000 visits
- Estimated Monthly Income: $25,000
- Monetization: Sponsored posts, affiliate marketing
- Number of Posts: 2,500+
- DA: 65
- Contact: [email protected]
- Blog Age: 11 years (Founded in 2012)
How to start a blog like “Spoon Fork Bacon” and make money
[8]. Little Gold Pixel
Niche Focus: Creative printables and design
Overview: Little Gold Pixel is a lifestyle blog by blogger Jessica, focusing on family, travel, and style. The blog features personal stories, travel tips, and style advice, capturing the essence of everyday life and inspiring readers to enjoy their journeys.
Content Types: Free printables, home décor ideas, and DIY crafts.
Unique Features: Known for offering free, high-quality printables and an emphasis on bold, colorful design.
Blog’s Insights
- Founder: Kelly Beall
- Monthly Traffic: 80,000 visits
- Estimated Monthly Income: $15,000
- Monetization: Ads, sponsored content
- Number of Posts: 1,200+
- DA: 60
- Contact: [email protected]
- Blog Age: 10 years (Founded in 2013)
How to start a blog like “Little Gold Pixel” and make money
[9]. Rachel Parcell
Niche: Fashion and lifestyle
Overview: Rachel Parcell‘s blog focuses on fashion, beauty, and lifestyle. Known for her chic style, Rachel shares outfit inspiration, home decor tips, and personal insights, creating a warm and inviting space for readers interested in modern living.
Content Types: Fashion lookbooks, home décor, and personal style posts.
Unique Features: Showcases her personal style and her own fashion collection, often featuring elegant, feminine pieces.
Blog’s Insights
- Founder: Rachel Parcell
- Monthly Traffic: 200,000 visits
- Estimated Monthly Income: $30,000
- Monetization: Sponsored posts, affiliate marketing
- Number of Posts: 4,000+
- DA: 68
- Contact: [email protected]
- Blog Age: 9 years (Founded in 2014)
How to start a blog like “Rachel Parcell” and make money
[10]. Live Love Pop
Niche: Health and Fitness
Overview: Live Love Pop is a lifestyle blog that emphasizes family, fun, and creativity. The blog offers parenting tips, fun activities, and home decor ideas, encouraging families to create lasting memories together.
Content Types: Healthy recipes, product features, and lifestyle tips.
Unique Features: Combines health-conscious living with a focus on clean, simple snacks.
Blog’s Insights
- Founder: Jessica H
- Monthly Traffic: 100,000 visits
- Estimated Monthly Income: $20,000
- Monetization: Sponsored content, affiliate marketing
- Number of Posts: 2,000+
- DA: 65
- Contact: [email protected]
- Blog Age: 7 years (Founded in 2016)
How to start a blog like “Live Love Pop” and make money
[11]. Mint Arrow
Niche: Fashion, deals, and lifestyle
Overview: Mint Arrow is a fashion and lifestyle blog by Mint Arrow’s founder, focusing on affordable style, beauty tips, and family life. The blog shares product recommendations and personal experiences, empowering readers to find great deals and stylish outfits.
Content Types: Shopping guides, style tips, and beauty deals.
Unique Features: Known for finding and sharing the best sales and fashion deals online.
Blog’s Insights
- Founder: Corrine Stokoe
- Monthly Traffic: 300,000 visits
- Estimated Monthly Income: $50,000
- Monetization: Sponsored posts, affiliate marketing
- Number of Posts: 4,000+
- DA: 70
- Contact: [email protected]
- Blog Age: 10 years (Founded in 2013)
How to start a blog like “Mint Arrow” and make money
[12]. Cupcakes and Cashmere
Niche: Lifestyle, fashion, and home décor
Overview: Cupcakes and Cashmere, created by Emily Schuman, is a lifestyle blog that blends fashion, food, and home decor. Known for its stylish aesthetics and approachable content, the blog provides readers with inspiration for living beautifully and authentically.
Content Types: Style inspiration, beauty guides, recipes, and home décor tips.
Unique Features: Blends personal style with attainable luxury, offering a mix of fashion and lifestyle content for modern women.
Blog’s Insights
- Founder: Emily Schuman
- Monthly Traffic: 350,000 visits
- Estimated Monthly Income: $45,000
- Monetization: Sponsored posts, affiliate marketing
- Number of Posts: 7,000+
- DA: 78
- Contact: [email protected]
- Blog Age: 13 years (Founded in 2010)
How to start a blog like “Cupcakes and Cashmere” and make money
[13]. Ms. Rachel Hollis
Niche: Personal development and lifestyle
Overview: Ms. Rachel Hollis is a lifestyle and personal development blog created by author and entrepreneur Rachel Hollis. The blog focuses on empowerment, self-improvement, and motivation, encouraging readers to pursue their dreams and live authentically.
Content Types: Motivational posts, business advice, and lifestyle tips.
Unique Features: Focuses on self-improvement and entrepreneurial advice for women, drawing from Hollis’s own journey as a successful author and speaker.
Blog’s Insights
- Founder: Rachel Hollis
- Monthly Traffic: 250,000 visits
- Estimated Monthly Income: $35,000
- Monetization: Sponsored posts, affiliate marketing
- Number of Posts: 2,000+
- DA: 72
- Contact: [email protected]
- Blog Age: 8 years (Founded in 2015)
How to start a blog like “Ms. Rachel Hollis” and make money
[14]. The Realistic Mama
Niche: Parenting, family life, and budgeting
Overview: The Realistic Mama is a parenting blog that provides relatable insights and practical advice for moms. It covers various parenting topics, from toddler behavior to family activities, focusing on real-life experiences and solutions.
Content Types: Parenting tips, budget-friendly ideas, and family activities.
Unique Features: Focuses on simple, realistic tips for managing family life and saving money, with an emphasis on relatable advice for busy moms.
Blog’s Insights
- Founder: Amanda R
- Monthly Traffic: 120,000 visits
- Estimated Monthly Income: $20,000
- Monetization: Sponsored content, affiliate marketing
- Number of Posts: 1,800+
- DA: 60
- Contact: [email protected]
- Blog Age: 9 years (Founded in 2014)
How to start a blog like “The Realistic Mama” and make money
[15]. Caviar and Cashmere
Niche: Luxury lifestyle
Overview: Caviar and Cashmere is a lifestyle blog by Kristin Cavallari a blogger and influencer, featuring topics like fashion, beauty, and home decor.
The blog emphasizes elegant living and offers readers stylish tips and inspiration for creating a luxurious lifestyle.
Content Types: Luxury fashion, beauty tips, travel guides, and wellness advice.
Unique Features: Known for its focus on high-end, luxurious products and experiences, catering to readers looking for indulgence and sophistication.
Blog’s Insights
- Founder: Kristin Cavallari
- Monthly Traffic: 180,000 visits
- Estimated Monthly Income: $25,000
- Monetization: Sponsored posts, affiliate marketing
- Number of Posts: 1,500+
- DA: 65
- Contact: [email protected]
- Blog Age: 9 years (Founded in 2014)
How to start a blog like “Caviar and Cashmere” and make money
[16]. Art Bar Blog
Niche: Kids’ crafts and art
Overview: Art Bar Blog, created by Barbara Rucci, is an inspiring resource for parents, teachers, and caregivers looking to engage children in creative art projects. The blog focuses on simple, fun, and innovative art activities that encourage self-expression and creativity in kids of all ages.
Content Types: DIY crafts for kids, art lessons, and creative play ideas.
Unique Features: Focuses on fostering creativity in children through fun, hands-on art projects.
Blog’s Insights
- Founder: Kira Willey
- Link: Art Bar Blog
- Monthly Traffic: 200,000 visits
- Estimated Monthly Income: $20,000
- Monetization: Ads, affiliate marketing, product sales
- Number of Posts: 1,000+
- DA: 60
- Contact: [email protected]
- Blog Age: 10 years (Founded in 2013)
How to start a blog like “Art Bar Blog” and make money
[17]. The Spruce Crafts
Niche: DIY crafts and creative projects
Overview: The Spruce Crafts offers a wide range of DIY tutorials, crafting projects, and creative ideas for people of all skill levels. From knitting and sewing to paper crafts and home décor, this blog has something for everyone interested in adding a personal touch to their projects.
Content Types: Craft tutorials, project ideas, and how-to guides for everything from knitting to paper crafts.
Unique Features: Offers comprehensive guides and step-by-step tutorials
that are easy to follow for beginners and experienced crafters alike.
Blog’s Insights
- Founder: Dotdash Meredith
- Link: The Spruce Crafts
- Monthly Traffic: 3 million visits
- Estimated Monthly Income: $100,000
- Monetization: Ads, affiliate marketing, sponsored content
- Number of Posts: 6,000+
- DA: 85
- Contact: [email protected]
- Blog Age: 17 years (Founded in 2007)
How to start a blog like “The Spruce Crafts” and make money
[18]. A Beautiful Mess
Niche: DIY crafts, home décor, and lifestyle
Overview: A Beautiful Mess, founded by sisters Elsie Larson and Emma Chapman, is a lifestyle blog with a strong focus on DIY projects, home décor, and crafts. With its playful, colorful aesthetic, the blog aims to inspire readers to create beautiful and personalized spaces and projects.
Content Types: Craft tutorials, recipes, home décor ideas, and personal style posts.
Unique Features: Known for its colorful, playful style and accessible DIY projects that readers can try at home.
Blog’s Insights
- Founder: Elsie Larson and Emma Chapman
- Link: A Beautiful Mess
- Monthly Traffic: 1.5 million visits
- Estimated Monthly Income: $75,000
- Monetization: Ads, affiliate marketing, sponsored content, product sales
- Number of Posts: 4,000+
- DA: 82
- Contact: [email protected]
- Blog Age: 13 years (Founded in 2011)
How to start a blog like “A Beautiful Mess” and make money
[19]. The Crafty Blog Stalker
Niche: DIY crafts
Overview: The Crafty Blog Stalker is a hub for creative DIY enthusiasts who love crafting projects for home décor, holidays, and everyday fun. The blog features a variety of craft ideas, tutorials, and step-by-step guides, making it accessible for crafters of all experience levels.
Content Types: Craft tutorials, DIY project ideas, and holiday crafts.
Unique Features: Focuses on easy, approachable projects that anyone can recreate at home, making crafting accessible for all skill levels.
Blog’s Insights
- Founder: Katie Adams
- Link: The Crafty Blog Stalker
- Monthly Traffic: 500,000 visits
- Estimated Monthly Income: $35,000
- Monetization: Ads, affiliate marketing, sponsored content
- Number of Posts: 1,500+
- DA: 68
- Contact: [email protected]
- Blog Age: 12 years (Founded in 2011)
How to start a blog like “The Crafty Blog Stalker” and make money
[20]. Paper & Stitch
Niche: DIY and home décor
Overview: Paper & Stitch is a DIY and lifestyle blog run by Brittni Mehlhoff, featuring beautiful tutorials, home décor ideas, and styling tips. With a focus on minimalist and modern aesthetics, the blog offers readers easy-to-follow projects that elevate everyday living.
Content Types: Home décor projects, craft tutorials, and lifestyle inspiration.
Unique Features: Known for its contemporary, stylish DIY projects that are both functional and beautiful.
Blog’s Insights
- Founder: Brittni Mehlhoff
- Link: Paper & Stitch
- Monthly Traffic: 150,000 visits
- Estimated Monthly Income: $10,000
- Monetization: Ads, affiliate marketing, sponsored content
- Number of Posts: 1,000+
- DA: 55
- Contact: [email protected]
- Blog Age: 14 years (Founded in 2009)
How to start a blog like “Paper & Stitch” and make money
[21]. The Artful Parent
Niche: Kids’ art and creativity
Overview: The Artful Parent, founded by Jean Van’t Hul, is a blog dedicated to inspiring parents and teachers to foster creativity in children through art. It features easy and engaging art activities, crafts, and educational tips that encourage creative development in young minds.
Content Types: Art projects for kids, creativity tips, and family-friendly activities.
Unique Features: Emphasizes the importance of art in child development, offering simple and fun ways for parents to incorporate art into their children’s lives.
Blog’s Insights
- Founder: Jean Van’t Hul
- Link: The Artful Parent
- Monthly Traffic: 300,000 visits
- Estimated Monthly Income: $25,000
- Monetization Methods: Ads, affiliate marketing, product sales
- Number of Posts: 800+
- DA: 62
- Contact: [email protected]
- Blog Age: 10 years (Founded in 2013)
How to start a blog like “The Artful Parent” and make money
[22]. The Purple Pumpkin Blog
Niche: Crafts, recipes, and party planning
Overview: The Purple Pumpkin Blog is a lifestyle and crafting blog by Michelle Ordever, offering a wide variety of creative DIY projects, recipes, and holiday-themed activities. The blog’s vibrant, family-oriented content makes it a go-to for festive inspiration and everyday creativity.
Content Types: Craft tutorials, recipes, and holiday-themed ideas.
Unique Features: Focuses heavily on seasonal and holiday content, offering fun and creative ways to celebrate special occasions.
Blog’s Insights
- Founder: Sharon Goodwin
- Link: The Purple Pumpkin Blog
- Monthly Traffic: 100,000 visits
- Estimated Monthly Income: $10,000
- Monetization: Ads, affiliate marketing, sponsored content
- Number of Posts: 1,200+
- DA: 58
- Contact: [email protected]
- Blog Age: 10 years (Founded in 2013)
How to start a blog like “The Purple Pumpkin Blog” and make money
[23]. The Cottage Market
Niche: DIY crafts and home décor
Overview: The Cottage Market is a lifestyle and DIY blog that focuses on home décor, crafting, and upcycling projects. The blog provides a variety of tutorials and creative ideas to inspire readers to give their homes a personal touch using DIY crafts and décor tips.
Content Types: DIY projects, free printables, home décor inspiration, and upcycling ideas.
Unique Features: Known for its shabby-chic, cottage-inspired crafts and home décor tips, often featuring upcycled and vintage elements.
Blog’s Insights
- Founder: Andrea G
- Link: The Cottage Market
- Monthly Traffic: 200,000 visits
- Estimated Monthly Income: $15,000
- Monetization: Ads, affiliate marketing, sponsored content
- Number of Posts: 1,000+
- DA: 65
- Contact: [email protected]
- Blog Age: 11 years (Founded in 2012)
How to Start a Profitable Lifestyle Blog in 4 Simple Steps
Want to create a successful lifestyle blog like your favorite influencers? Follow this easy guide to launch your blog and start building your online presence today.
Step 1: Define Your Lifestyle Niche
Stand out by focusing on a specific angle:
✔ Daily Life (Minimalism, productivity, self-care)
✔ Personal Growth (Mental health, relationships, motivation)
✔ Hobbies & Interests (Fitness, books, home decor)
✔ Audience-Specific (For students, moms, professionals)
Step 2: Set Up Your Blog (Under 10 Minutes)
- Get Hosting: Start with HostGator (Choose the Hatchling Plan)
- Pick a Domain (Something personal like TheEverydayEdit.com)
- Install WordPress (One-click setup)
- Choose a Clean, Versatile Theme (Look for mobile-friendly designs)
HostGator’s 30-day money back guarantee means you can try it risk-free.
Step 3: Create Your First 5 Posts
Start with these engaging topics:
Step 4: Monetization Strategies
Lifestyle blogs can earn through:
- Display Ads [Start with Google Adsense and later on with other higher paying ad networks]
- Affiliate Marketing (Home goods, books, self-care products)
- Sponsored Content (Brand collaborations)
- Digital Products (E-books, printables, courses)
Next Steps:
- Develop a consistent posting schedule
- Engage with your audience on social media
- Take high-quality photos of your daily life
Ready to share your lifestyle with the world? Start your blog today.
Other Successful Blogs to Explore
Style & Beauty
Examples of fashion blogs – (Personal style, wardrobe essentials)
Examples of photography blogs – (Flat lays, lifestyle photography)
Home & Living
Examples of food blogs – (Home cooking, entertaining)
Examples of real estate blogs – (Home decor, interior design)
Wellness & Self-Care
Examples of health blogs – (Mental health, fitness routines)
Examples of mom blogs – (Family-life balance, parenting tips)
Adventure & Experiences
Examples of travel blogs – (Weekend getaways, local exploration)
Examples of sports blogs – (Active lifestyle, outdoor activities)
Business & Productivity
Examples of business blogs – (Side hustles, productivity tips)
Examples of affiliate blogs – (Lifestyle product monetization)
Tech & Gadgets
Examples of tech blogs – (Lifestyle apps, smart home tech)
Examples of product review blogs – (Home, beauty, and lifestyle gear)
Creative Pursuits
Examples of gaming blogs – (Creative hobbies, relaxation)
Complete Collections
Examples of successful blogs – (All lifestyle-related niches)
