15 Examples Of Successful Mom Bloggers To Get You Inspired

Starting a blog can be a rewarding journey, especially for moms who want to share their experiences, advice, and tips with others.

Learning from successful mom bloggers is one of the best ways to get inspired and shorten the learning curve.

These bloggers have turned their passion into thriving businesses, and by studying their strategies, you can gain valuable insights to help you start and succeed faster.

In this post, you’ll learn about the key factors that make mom blogs successful, including the importance of engaging content, smart monetization strategies, and strong community building.

Note: Some information like traffic, income, number of posts, DA, will usually change over time, the site itself might entirely be acquired and evolve into something else or even get terminated. We will try to keep the content as updated as we can but we don’t guarantee its accuracy at all times.

In This Article, We’ve Covered

15 Examples of mom blogs
Common success attributes among these blogs
How to start a similar blog in steps

15 Examples Of Mom Blogs

Scary Mommy
The Pioneer Woman
Momastery
Mommy Shorts
BabyCenter
The Bloggess
Cup of Jo
Pregnant Chicken
Alpha Mom
Design Mom
ModernMom
Rookie Moms
The Mummy Bloggers
Red Tricycle
Simple Homeschool

[1]. Scary Mommy

Niche Focus: Parenting and Motherhood

Overview: Scary Mommy is a popular blog that covers the unfiltered realities of motherhood, offering humorous and honest takes on parenting.

Content Types: Articles, opinion pieces, parenting tips, personal essays, and humor posts.

Unique Features: Known for its humor and relatability. Scary Mommy embraces the imperfect side of parenting and provides a supportive community for moms.

Blog’s Insights

DA: 78
Link: Scary Mommy
Founder: Jill Smokler
Contact Info: Contact Page
Number of published Posts: 10,000+
Blog Age: Founded in 2008 (17 years)
Average Monthly Traffic: 5M+ visitors
Estimated Monthly Income: $500,000+
Utilized methods of monetization: Ads, affiliate products, & sponsored content

Other Related Posts:

[2]. The Pioneer Woman

Niche Focus: Food, lifestyle, and family

Overview: The Pioneer Woman, created by Ree Drummond, offers a blend of recipes, family life, and home living, all with a touch of country charm.

Content Types: Recipes, cooking tips, home décor ideas, family stories, and lifestyle content.

Unique Features: Ree Drummond’s authentic and down-to-earth writing, combined with her focus on homestyle cooking and ranch life, has made her a household name.

Blog’s Insights

Founder: Ree Drummond
Link: The Pioneer Woman
Monthly Traffic: 10M+ visitors
Estimated Monthly Income: $1M+
Monetization: Ads, sponsored content, product sales
Number of Posts: 3,000+
DA: 80
Contact Info: Contact Page
Blog Age: Founded in 2006

How To Start A Profitable Lifestyle Blog like the “The Pioneer Woman”

[3]. Momastery

Niche Focus: Personal growth, motherhood, and social activism

Overview: Founded by Glennon Doyle, Momastery shares personal reflections on life, motherhood, relationships, and self-care, often with a focus on mental health and social justice.

Content Types: Personal essays, motivational posts, and advocacy pieces.

Unique Features: Known for its deep, heartfelt, and inspirational content, Momastery has fostered a community focused on honesty, vulnerability, and personal empowerment.

Blog’s Insights

Founder: Glennon Doyle
Link: Momastery
Monthly Traffic: 500K+ visitors
Estimated Monthly Income: $20,000+
Monetization: Book sales, speaking engagements, sponsored content
Number of Posts: 1,000+
DA: 67
Contact Info: Contact Page
Blog Age: Founded in 2009

How To Start A Profitable Parenting Blog Like “Momastery”

[4]. Mommy Shorts

Niche: Parenting and humor

Overview: Mommy Shorts is a humorous parenting blog that shares relatable stories and observations about raising kids.

Content Types: Parenting tips, personal stories, photo contests, and humor posts.

Unique Features: Ilana Wiles, the creator, uses humor and wit to provide a light-hearted yet insightful look at the chaos of motherhood.

Blog’s Insights

Founder: Ilana Wiles
Link: Mommy Shorts
Monthly Traffic: 1M+ visitors
Estimated Monthly Income: $50,000+
Monetization: Sponsored posts, affiliate marketing
Number of Posts: 2,000+
DA: 72
Contact Info: Contact Page
Blog Age: Founded in 2010

How to start a similar blog like the “Mommy Shorts”

[5]. BabyCenter

Niche Focus: Pregnancy and parenting

Overview: BabyCenter is a comprehensive resource for expectant parents and new moms, offering expert advice and community forums on pregnancy, child development, and parenting.

Content Types: Articles, expert advice, interactive tools (due date calculator, baby name finder), forums, and product reviews.

Unique Features: Known for its medical accuracy and broad coverage of all things related to pregnancy and early parenting, BabyCenter is a trusted authority among parents.

Blog’s Insights

Founder: Linda Murray
Link: BabyCenter
Monthly Traffic: 30M+ visitors
Estimated Monthly Income: $2M+
Monetization: Ads, sponsored content
Number of Posts: 50,000+
DA: 88
Contact Info: Contact Page
Blog Age: Founded in 1997

How to start a similar parenting blog like “BabyCenter”

[6]. The Bloggess

Niche: Humor, mental health, and motherhood

Overview: The Bloggess, created by Jenny Lawson, combines humor with raw, personal reflections on mental health and life as a mom.

Content Types: Humor posts, personal essays, mental health advocacy, and book reviews.

Unique Features: Lawson’s witty and often irreverent writing style has built a dedicated fan base, particularly around her candid discussions of anxiety, depression, and life’s absurdities.

Blog’s Insights

Founder: Jenny Lawson
Link: The Bloggess
Monthly Traffic: 1M+ visitors
Estimated Monthly Income: $30,000+
Monetization: Book sales, ads, affiliate marketing
Number of Posts: 2,500+
DA: 75
Contact Info: Contact Page
Blog Age: Founded in 2009

How to start a successful blog like “The Bloggess”

[7]. Cup of Jo

Niche Focus: Lifestyle, motherhood, and relationships

Overview: Cup of Jo, founded by Joanna Goddard, covers a wide range of lifestyle topics, including motherhood, beauty, relationships, and home.

Content Types: Lifestyle advice, personal stories, parenting tips, product recommendations, and travel posts.

Unique Features: The blog’s chic, relatable tone and focus on everyday life, along with Joanna’s approachable writing, have made it a popular destination for modern moms.

Blog’s Insights

Founder: Joanna Goddard
Link: Cup of Jo
Monthly Traffic: 3M+ visitors
Estimated Monthly Income: $100,000+
Monetization: Ads, affiliate marketing, sponsored content
Number of Posts: 5,000+
DA: 82
Contact Info: Contact Page
Blog Age: Founded in 2007

How to start a similar lifestyle blog like “Cup of Jo”

[8]. Pregnant Chicken

Niche Focus: Pregnancy and early parenting

Overview: Pregnant Chicken is a fun and informative blog that provides advice and resources for expectant parents, with a humorous twist.

Content Types: Pregnancy tips, product reviews, baby gear guides, and humorous takes on pregnancy.

Unique Features: The blog is known for its lighthearted yet informative approach to pregnancy, offering support without being overly serious.

Blog’s Insights

Founder: Amy Morrison
Link: Pregnant Chicken
Monthly Traffic: 500K+ visitors
Estimated Monthly Income: $15,000+
Monetization: Affiliate marketing, sponsored content
Number of Posts: 1,200+
DA: 66
Contact Info: Contact Page
Blog Age: Founded in 2010

How to start a parenting blog similar to “Pregnant Chicken”

[9]. Alpha Mom

Niche: Parenting and lifestyle

Overview: Alpha Mom provides advice and support for moms at all stages of parenting, from pregnancy through raising teens.

Content Types: Parenting advice, product reviews, personal stories, and how-to guides.

Unique Features: The blog’s focus on inclusivity and a supportive, judgment-free approach to motherhood has built a strong community of engaged moms.

Blog’s Insights

Founder: Isabel Kallman
Link: Alpha Mom
Monthly Traffic: 1M+ visitors
Estimated Monthly Income: $25,000+
Monetization: Ads, sponsored posts
Number of Posts: 3,000+
DA: 73
Contact Info: Contact Page
Blog Age: Founded in 2005

How to start a mom blog similar to “Alpha Mom”

[10]. Design Mom

Niche Focus: Parenting, design, and lifestyle

Overview: Design Mom, founded by Gabrielle Blair, blends design inspiration with parenting advice and lifestyle content, with an emphasis on living beautifully as a family.

Content Types: Design tips, parenting advice, family lifestyle posts, and home tours.

Unique Features: The blog stands out for its focus on the intersection of design and family life, offering visually inspiring content that is also practical for parents.

Blog’s Insights

Founder: Gabrielle Blair
Link: Design Mom
Monthly Traffic: 1M+ visitors
Estimated Monthly Income: $50,000+
Monetization: Ads, affiliate marketing, book sales
Number of Posts: 4,000+
DA: 74
Contact Info: Contact Page
Blog Age: Founded in 2006

How to start a mom blog similar to “Design Mom”

[11]. ModernMom

Niche: Parenting and lifestyle

Overview: ModernMom offers advice on parenting, health, fitness, and family life, catering to moms looking for tips on balancing family and personal well-being.

Content Types: Parenting tips, recipes, fitness guides, health advice, and lifestyle content.

Unique Features: The blog’s holistic approach to motherhood, covering everything from self-care to managing family life, makes it a comprehensive resource for modern mothers.

Blog’s Insights

Founder: Brooke Burke
Link: ModernMom
Monthly Traffic: 1M+ visitors
Estimated Monthly Income: $30,000+
Monetization: Ads, affiliate marketing, sponsored posts
Number of Posts: 2,500+
DA: 72
Contact Info: Contact Page
Blog Age: Founded in 2005

How to start a profitable mom blog similar to “ModernMom”

[12]. Rookie Moms

Niche: New motherhood and early parenting

Overview: Rookie Moms focuses on providing new moms with practical advice, tips, and activities to help them navigate the first years of parenting.

Content Types: Parenting tips, activity ideas, baby gear reviews, and support for new moms.

Unique Features: The blog is known for its actionable advice and fun ideas for new moms, making early motherhood more manageable and enjoyable.

Blog’s Insights

Founder: Heather Flett and Whitney Moss
Link: Rookie Moms
Monthly Traffic: 500K+ visitors
Estimated Monthly Income: $10,000+
Monetization: Ads, affiliate marketing
Number of Posts: 1,500+
DA: 66
Contact Info: Contact Page
Blog Age: Founded in 2005

How to start a profitable parenting blog similar to “Rookie Moms”

[13]. The Mummy Bloggers

Niche: Parenting and motherhood

Overview: The Mummy Bloggers offers a platform for moms to share their stories and experiences about motherhood, from personal reflections to parenting challenges.

Content Types: Personal stories, parenting advice, product reviews, and lifestyle content.

Unique Features: The blog features multiple contributors, offering diverse perspectives on motherhood and creating a supportive, inclusive community.

Blog’s Insights

Founder: Holly Richards
Link: The Mummy Bloggers
Monthly Traffic: 100K+ visitors
Estimated Monthly Income: $5,000+
Monetization: Sponsored posts, affiliate marketing
Number of Posts: 500+
DA: 50
Contact Info: Contact Page
Blog Age: Founded in 2014

How to start a profitable parenting blog similar to “The Mummy Bloggers”

[14]. Red Tricycle

Niche Focus: Family activities and parenting

Overview: Red Tricycle is a parenting blog that focuses on family-friendly activities, products, and tips for raising kids in a fun, engaging way.

Content Types: Parenting tips, activity guides, event listings, product recommendations, and local family outings.

Unique Features: Red Tricycle’s focus on local events and activities helps parents find fun things to do with their kids, making it a valuable resource for active families.

Blog’s Insights

Founder: Jacqui Bolger
Link: Red Tricycle
Monthly Traffic: 1M+ visitors
Estimated Monthly Income: $50,000+
Monetization: Ads, affiliate marketing, sponsored posts
Number of Posts: 5,000+
DA: 71
Contact Info: Contact Page
Blog Age: Founded in 2006

How to start a blog similar to “Red Tricycle”

[15]. Simple Homeschool

Niche: Homeschooling and parenting

Overview: Simple Homeschool provides resources, tips, and advice for parents who are homeschooling their children, focusing on simplifying the process.

Content Types: Homeschooling tips, curriculum reviews, personal stories, and how-to guides.

Unique Features: The blog’s emphasis on simplifying homeschooling and its community-driven approach make it a go-to resource for parents looking to educate their children at home.

Blog’s Insights

Founder: Jamie Martin
Link: Simple Homeschool
Monthly Traffic: 300K+ visitors
Estimated Monthly Income: $10,000+
Monetization: Ads, sponsored posts, affiliate marketing
Number of Posts: 2,000+
DA: 64
Contact Info: Contact Page
Blog Age: Founded in 2010

How to start a parenting blog like “Simple Homeschool”

Common Attributes Among Successful Mom Blogs

If you examine these successful mom blogs individually, you’ll notice they share several key features.

These attributes are essential for achieving a similar level of success.

Below are these common traits among these successful mom blogs:

400+ Published Posts: Most have at least 400 posts published.
Thousands of Backlinks: These blogs have acquired a good number of backlinks organically over time and not manually.
Multiple Monetization Methods: They mostly make over 10,000 per month utilizing monetization methods like:
- Display ads [Google AdSense, Mediavine, Adthrive & Ezoic are the most utilized].
- Affiliate promotions [mostly using Impact radius, PartnerStack, etc., and other single affiliate programs]
- Sponsorships
- Digital info products [courses & e-books]
Active for 3+ Years: They have been active for a minimum of three years which allows them to gain experience, grow, and refine their initial approach to something better.
Strong Internal Linking: Effective internal linking has helped them gain more indexed pages and better Google ranking, while also helping to keep readers longer on their site.
Regular Visit: These blogs have built a loyal base of repeat visitors who regularly engage with their content and are likely to click on their blog on similar search queries in Google search results due to trust of familiarity.

These are common traits found among the successful blogs mentioned in this post which has helped them achieve this success. Content quality is vital, it evolves as the blog grows, and owners learn to enhance and refine it over time.

You can master these strategies in our vital post on the “12 Key Blogging Tips and Strategies.”

How to Start A Similar Successful Mom Blog And Make Money

Here is how you can start a similar blog like the ones mentioned in this post.

According to my experience, I think anyone at all very interested in blogging will succeed just like these ones mentioned here just that sometimes it also takes time.

Start Below

Start within a sub-niche in your niche

We have a list of Mom/parenting blog post topics under different sub-niches of travel where you can start and find blog post topic ideas.

If you decide on which sub-niche to go into within the parenting blog niche you can follow the below steps to set up your blog and get it ready for publishing blog posts.

Follow the steps below to get started when you’ve chosen your sub-niche.

Step 1: Click on “HostGator” to host your blog
Step 2: Choose your preferred HostGator plan
Step 3: Choose your preferred domain & complete your sign-up
Step 4: Within your HostGator account “Install WordPress” your blogging platform
Step 5: Within WordPress choose your blog theme [A Pre-built Site]
Step 6: Customize the pre-designed pages, and start writing and publishing blog posts.

As you get started, things will become clearer as you gradually gain experience and understand how things work.

You can start by making a list of your niche blog posts – Mom/Parenting Blog Post Topic Ideas

This is how you can start and grow a blog like these successful mom bloggers mentioned in this post.

15 Examples Of Successful Mom Bloggers To Get You Inspired