5 Fashion Blog Income Reports To Inspire You

What if your fashion blog could pay your rent—or even replace your 9-to-5?

These 6 bloggers proved it’s possible.

No gatekeepers. No ‘viral luck.’ Just real people who turned their love of style into $1,000…$5,000… even $20,000/month—by cracking the blogging system.

What we’ve covered in this post

  • 3 Secrets Among Successful Fashion Blogs
  • 5 fashion blog income reports to inspire you
  • How you can start a similar blog and make money

3 Secrets of Successful Fashion Blogs

Patterns from all 5 income reports

What WorkedWhy It MattersReal Example
Micro-Niches“Fashion for short men” (Modest Man) outperforms generic style blogsThe Modest Man made $64K/month from affiliates
Visual PlatformsPinterest + Instagram drive 70% of early trafficBells Style Living earned $3,102/month from Pinterest Creator Fund
Diverse IncomeMix ads, affiliates, and digital products for stabilityChic Pursuit made $8,718 from affiliate links in one month

The “Fashion Blog Fast Track” System

(A unique 4-step method optimized for 2025 trends)

1. Pick Your “Profit Angle” (Not Just a Niche!)

  • Formula: “Fashion for [specific audience] who want [unique benefit]”
    • Example: “Sustainable office wear for petite lawyers”
    • Why? Laser-focused audiences convert better for sponsorships 4.
  • Pro Tip: Use TikTok’s Creative Center to validate demand for your angle.

2. Launch in 1 Hour (No Tech Stress)

✅ Domain & Hosting: HostGator Fashion Plan (“Pre-optimized for image-heavy blogs”)
✅ 1-Click Install: WordPress + Kadence Theme (best for outfit galleries)
✅ Free Bonus: Includes Canva, Pixabay for Instagram/Pinterest posts)

3. The “3-Post Money Jumpstart”

(Publish these first to attract brands + affiliates fast)

  1. “5 Affordable Dupes for [Luxury Item]” (Use ShopStyle affiliate links)
  2. “How I Styled [Trend] for My [Body Type/Profession]” (Story + LTK links)
  3. “Brands That Pay Bloggers (2025 Edition)” (Ranked list with pitch templates)

4. Monetize Before You Hit 1K Followers

  • Week 1: Apply for LIKEtoKNOW.it (approves nano-influencers)
  • Month 1: Pitch local boutiques for barter collaborations (free clothes for features)
  • Month 3: Sell Digital Lookbooks ($15–$50 via Gumroad)

🚀 Start Today: Get HostGator (60% OFF)

“These bloggers started with just a smartphone and a dream. Your turn!”

Income Report Highlights

(With Actionable Takeaways)

1. The Modest Man – $116K/month

  • Key Strategy: Became the #1 resource for short men’s fashion (rare niche!)
  • Steal This: “Create sizing guides for underserved body types”

2. Chic Pursuit – $11K/month

  • Key Strategy: Mixed luxury content with budget finds (broad appeal)
  • Steal This: “Use ‘compare/contrast’ posts (e.g., ‘Zara vs. Gucci Blazer’)”

3. Affordable by Amanda – $4K/month

  • Key Strategy: Pitched brands daily (even with small traffic) 2
  • Steal This: “Email 3 brands/week with UGC (user-generated content) samples”

5 Fashion Blog Income Reports To Inspire You

  1. The Modest Man: $21,615
  2. Chic Pursuit: $11,376
  3. Bells Style Living – $7,612.86
  4. Fit Mommy in Heels: $5,653
  5. Affordable by Amanda: $4,425

[1]. The Modest Man – $116,093

Niche: Men’s Fashion for Shorter Guys

Overview: The Modest Man, founded by Brock McGoff, is dedicated to providing fashion advice for shorter men, helping them dress well and feel confident. The blog focuses on style, grooming, and lifestyle tips that are specifically tailored to men of modest height.

Content: Fashion advice for shorter men, style guides, product reviews, grooming tips, and lifestyle advice, all aimed at improving confidence and personal presentation.

Blogging Income Breakdown for Q2 of 2021 [April 1st to June 30th]

  • Sponsorships – $15,495
  • Affiliate sales – $64,845
  • Ad revenue from Mediavine $35,536
  • Digital products – $217

Total blogging revenue for Q2 of 2021 = $116,093

The Modest Man Detailed Blog Income Report

[2]. Chic Pursuit – $11,376.42

Niche: Fashion, Beauty & Lifestyle

Overview: Chic Pursuit is a fashion and lifestyle blog created by Maria Julia. The blog provides affordable fashion tips, beauty advice, and lifestyle inspiration for women who want to live stylishly on a budget. It focuses on trends, beauty products, and luxury items.

Content: Affordable fashion finds, beauty product reviews, styling tips, luxury accessories, and lifestyle advice, along with outfit inspiration and travel content.

Blogging Income Breakdown for January 2021

  1. Display ads and YouTube – $1,925.51
  2. Affiliate sales – $8,718.41
  3. Own products – $412.50
  4. Sponsored Content – $320

Total blogging revenue for January 2021 = $11,376.42

Chic Pursuit Detailed Blog Income Report

[3]. Bell’s Style Living – $7,612.86

Niche: Lifestyle, Fashion & Beauty

Overview: Bells Style Living is a lifestyle blog that covers fashion, beauty, and home décor. The blog aims to inspire women to embrace their personal style and live a balanced life with practical tips for beauty routines, fashion, and home organization.

Content: Fashion tips, beauty product reviews, home décor ideas, personal styling, and lifestyle guides that include health and wellness.

Blogging Income Breakdown

  • Amazon – $700.02
  • LTK – $511.25
  • Shopstyle – $99.59
  • Pinterest (Creator Fund) – $3,102.00
  • Content Creation for Brands – $3,200

Total Blogging Revenue = $7,612.86

Bells Style Living Detailed Blog Income Report

[4]. Fit Mommy in Heels – $5,653

Niche: Fashion, Fitness & Motherhood

Overview: Run by Samantha, Fit Mommy in Heels is a lifestyle blog that focuses on fashion, fitness, and motherhood. It offers practical fashion tips for moms who want to look stylish while managing their busy lives, along with fitness routines and wellness advice.

Content: Fashion advice, fitness routines, workout tips, motherhood insights, and lifestyle guides, with an emphasis on balancing style and wellness for moms.

Blogging Income Breakdown for November 2018

  • Sponsored Posts – $5,365.90
  • Affiliate Sales – $287.44

Total blogging revenue = $5,653.34

Fit Mommy in Heels Detailed Blog Income Report

[5]. Affordable by Amanda – $4,475

Niche: Affordable Fashion & Lifestyle

Overview: Affordable by Amanda is a fashion and lifestyle blog created by Amanda Burrows. The blog offers affordable fashion advice, outfit inspiration, and shopping tips for women who want to stay on trend without breaking the bank.

Content: Affordable fashion finds, shopping guides, beauty tips, lifestyle inspiration, and product reviews, along with tips for looking stylish on a budget.

Blogging Income Breakdown for July 2019 

  • Muse – $850
  • Clever – $800
  • Social Fabric – $340
  • BrandBacker – $250
  • HerCampus InfluenceHer Collective – $335
  • Affiliate Networks (LIKEtoKNOW.it + ShopStyle) – $350
  • Direct Campaigns – $1,200
  • Local Boutique Collaborations – $350

Total blogging revenue = $4,475

Affordable by Amanda: Detailed Blog Income Report

Fashion Blog Success Formula: Start Fast & Profit Quickly

1. Carve Out Your Niche (5 Minutes)
Pick one of these money-making angles:
✓ “Affordable [style] for [specific body type]”
✓ “Sustainable fashion for [target audience]”
✓ “[City/region] street style on a budget”
Example: “Petite Professional Outfits Under $50”

2. Instant Blog Setup
• Get started with HostGator’s Fashion Blog Plan (includes free domain)
• Choose WordPress + Kadence Theme (perfect for lookbooks)
• Install these essentials:

  • Tasty Pins (for Pinterest)
  • WooCommerce (for future merch)

3. Create 3 Must-Have Posts
① “5 [Niche] Dupes That Look Expensive”

  • Example: “Zara Alternatives for Designer Vibes”
  • Monetization: RewardStyle/LTK links

② “How I Styled [Trend] for My [Body Type]”

  • Show 3 ways to wear one piece
  • Monetization: Brand collabs

③ “Where I Get Paid to Shop”

  • List affiliate programs that pay you

4. Smart Monetization
→ First Week: Join LIKEtoKNOW.it (approves nano-influencers)
→ First Month: Pitch local boutiques for product-for-posts swaps
→ Month 3: Sell your own presets/printables

Pro Shortcuts:
• Use your smartphone + natural light for photos
• Reposit outfit posts to Instagram Reels
• Hashtag #SponsoredPostReady to attract brands

Start Right Now: Launch with HostGator

“Your unique style perspective is worth monetizing – start today!”

How To Start a Similar Blog and Make Money

Here’s a roadmap for starting your own blog, building traffic, and making money, following the strategies outlined above:

  1. Step 1: Click on “HostGator” to host your blog.
  2. Step 2: Choose your preferred HostGator plan.
  3. Step 3: Pick a domain name and complete your sign-up.
  4. Step 4: In your HostGator account, “Install WordPress” as your blogging platform.
  5. Step 5: Select a theme within WordPress (Pre-built Site).
  6. Step 6: Customize the pre-designed pages or add new ones to make your site look the way you want.

If these steps seem complicated, you can follow our detailed guide on How To Start A Fashion Blog And Make Money for further instructions.

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