In this post, we’re diving deep into the income reports of 12 inspiring mom bloggers who have transformed their blogs into a very lucrative source of income.
These bloggers started just like you, knowing very little, and over time, got better and grew their blog traffic and income.
The best part is that you have the potential to achieve even more!
By following the strategies and practical steps outlined in this post, starting a similar mom blog that is geared to succeed will become more likely than ever compared to those who don’t. This will help you grow your traffic and boost your income faster in a shorter period than most of these income reports.
In this post, we’ve covered
- Common Success Attributes Among Top Mom blogs
- 12 Mom Blog Income Reports To Inspire You
- Their Exact Blueprint to Replicate Their Success Strategy
Common Success Attributes Among Top Mom Blogs
| Attribute | Why It Matters | Examples from Successful Blogs |
|---|---|---|
| Niche Focus | Blogs targeting specific needs (e.g., “keto for moms,” “natural parenting”) rank faster and attract loyal readers. | Pinch of Yum (food), Start a Mom Blog (blogging tips) 15. |
| SEO Optimization | Keyword-rich content, internal linking, and meta descriptions drive organic traffic. | The Busy Budgeter ranks for “budgeting for moms” 10. |
| Multiple Income Streams | Diversification (ads, affiliates, courses) stabilizes earnings. | Scary Mommy uses ads + affiliates + sponsored posts 7. |
| Authentic Storytelling | Personal struggles (e.g., parenting challenges) build trust. | Naturally Made Mom shares health journeys 8. |
| Visual Content | Pinterest-friendly images and videos boost engagement. | Pregnant Chicken has 100K+ Pinterest followers 7. |
| Consistency | Publishing weekly (even 1–2 posts) compounds traffic over time. | Twins Mommy grew to $9K/month with regular posts 2. |
| Community Building | Facebook groups/email lists turn readers into repeat visitors. | Alpha Mom hosts virtual meetups 7. |
4-Step to Get You Started in 10 Minutes
1. Pick a Micro-Niche (5 Minutes)
Choose: “Mom Life + Profitability”
Examples:
- “Single Mom Budget Hacks”
- “Gluten-Free Toddler Meals”
- “ADHD Parenting Tips”
2. Launch Fast with HostGator (10 Minutes)
✅ Get Hosting: HostGator Baby Plan ($2.75/month)
✅ Free Domain: Claim (e.g., “EasyMomMeals.com”)
✅ 1-Click WordPress Install (No tech skills!)
3. Write 3 “Money Posts” First
- “Best [Your Niche] Products” (Add Amazon affiliate links)
- “How I Solved [Common Mom Problem]” (Story + tips)
- “Quick [Niche] Hack” (Pinterest-friendly)
4. Monetize Immediately
- Day 1: Add affiliate links (Amazon, ShareASale)
- Month 1: Apply for Google AdSense
- Month 3: Sell a simple printable (e.g., meal planner)
🚀 Start Today:
“You don’t need perfection—just action!”
12 Mom Income Reports To Inspire You
- Pinch of Yum – $95,197.34
- Show me the yummy – $46,367.19
- Just A Girl And Her Blog – $41,700
- 40 Aprons – $31,225
- Start A Mom Blog – $24,170
- A Sassy Spoon – $24,000
- Travel Mexico Solo – $22,871.25
- Chasing Foxes – $19,889.04
- Crochet Preneur – $17,295.02
- The realistic mama – $12,366
- Fit Mommy In Heels – $11,562.19
- Busy Mommy Media – $10,700
[1]. Pinch of Yum – $95,197.34
Niche: Food & Recipe Blog
Overview: Pinch of Yum focuses on sharing accessible, high-quality recipes for home cooks, often with an emphasis on simple, wholesome ingredients.
The primary types of blog topics published in Pinch of Yum;
- Kitchen Tips
- Meal Prep Ideas
- Easy-to-follow Food Recipes
- Food photography tutorials and
- Blogging tips (via their Food Blogger Pro platform).
Blog’s Insights
- Founder – Lindsay and Bjork Ostrom
- Monthly Traffic – 4,020,000+
- Current number of blog posts – 1,500 – 2,300
Blogging Income Breakdown For November 2016
At the time of publishing this income report, Pinch of Yum was monetized with;
- Ads
- Sponsored content
- Affiliate Marketing
- Ebook sales
[1]. Ads
- AdThrive – $52,313.13
- AdThrive Video – $2,966.49
- Gourmet Ads – $1,280.31
Total ad revenue = $56,559.93
[2]. Sponsored Content Income = $22,400
[3]. Affiliate Income Breakdown
Affiliate partners and income earned from them.
- Bluehost – $5,175
- Amazon Associates – $4,753.49
- Swoop – $3,153.66
- Sovrn – $369.43
- Genesis Theme – $139.85
- Elegant Themes – $124.00
- ActiveCampaign – $50.78
- AWeber – $14.40
Total Affiliate Income = $13,780.61
[4]. Ebook Sales
- Tasty Food Photography – $2,296.80
- How to Monetize Your Food Blog eBook – $160.00
Ebook total sales = $2,456.80
Total revenue for November 2016 = $95,197.34
Today Pinch of Yum comfortably makes over $130k per month.
“Pinch Of Yum” Detailed Blog Income Reports
[2]. Show Me the Yummy – $46,367.19
Niche: Food Blog
Overview: This blog shares easy-to-follow recipes, many of which are comfort foods, designed for busy people who love good food but don’t have time for complex cooking.
Content Types:
- Recipe posts
- How-to cooking posts & videos,
- Meal planning guides
- Food photography, and
- Personal anecdotes about food.
Blog’s Insights
- Founder – Jennifer and Trevor Debth
- Monthly Traffic – 303,000+
- Current number of blog posts – 1,100+
Income Breakdown In December 2016
- Course sales
- Ad Revenue
- Sponsored Content & Freelancing
- Affiliate product recommendations
[1]. Course Sales – $19,360
[2]. Ad Revenue – $14,311.27
[3]. Sponsored Content & Freelancing – $11,750
[4]. Affiliate Product Recommendations;
- Swoop: $443.33
- Amazon Associates: $432.70
Total affiliate revenue = $876.03
Total blogging revenue for December 2016 = $46,297.30
Show Me The Yummy Detailed Income Report
[3]. Just a Girl and Her Blog – $41,700
Niche: Home Organization & Blogging
Overview: A lifestyle blog centered around home organization, productivity, and teaching others how to start and grow a blog.
Content: Home organizing tips, DIY projects, and blogging tutorials.
Blog’s Insights
- Founder –
- Monthly Traffic – 140,000+
- Current number of blog posts – 1,200+
Income Source Breakdown
[1]. Product Sales
- BookBoss – $5,032
- Paperless Home eBook – $774
- Simplify + The Intentional Life Planner – $2,542
- Building a Framework eBook and course – $5,845
Total product sales = $14,193
[2]. Affiliate Income
The report didn’t specify the income made from each product.
- Amazon Associates
- Bluehost
- ConvertKit
- Feast Design Co.
- Flywheel Hosting
- Genesis Framework
- Media Temple
- List Surge
- Affiliate Marketing for Bloggers
- 5 Days to Your Best Year Ever
- Instapage
- SiteGround Hosting
- Restored 316
- Pretty Darn Cute Designs
- PicMonkey
- Fizzle.co
- Make Over Your Evenings / Make Over Your Mornings
- Ultimate Bundles
- Sponsored Posts
Total affiliate income = $27,507
Total Blogging Income: $41,700
“Just A Girl And Her Blog” Detailed Income Report
[4]. 40 Aprons – $31,225
Niche: Food Blog (Healthy Eating)
Overview: Focused on healthy, whole-food recipes that are often paleo, keto, or Whole30-compliant, this blog caters to readers looking for nutritious meal ideas.
Content: Healthy recipes, meal plans, and kitchen tips.
Blog’s Insights
- Founder –
- Monthly Traffic – 1,100,000+
- Current number of blog posts – 1,900+
Blogging Income Breakdown for August 2019
[1]. Ad revenue with Adthrive: $25,421
[2]. Freelancing and consulting
- Food blog retainer clients: $550
- Food Blog & Photography Coaching: $2,500
[3]. Affiliate income
- Thrive Market – $560
- Amazon Affiliate sales: $244.13
[4]. Sponsored posts: $1,800
[5]. Other Product sales – $150
Total blogging income for August 2019 = $31,225.13
“40 Aprons” Detailed Blog Income Reports
[5]. Start a Mom Blog – $24,170
Niche: Blogging & Mompreneurship
Overview: This blog helps moms who want to create a profitable blog from home by sharing resources, tutorials, and strategies to get started.
Content: Blogging tips, online business advice, and work-life balance guidance for mompreneurs.
Blog’s Insights
- Founder –
- Monthly Traffic – 18,000+
- Current number of blog posts – 560+
Blogging Income Breakdown for September 2017
[1]. Courses, Ebook and other product sales
- Blogging Bundles – $5,768.50
- Blog by Number – $4,580
- Ebook by Number – $97
- List by Number -$111
- Optins ABCs – $37
- 9 Step Blog Plan – $297
- Theme by Number – $742
- Income Journey – $1,976
- Amazon Affiliate Ebook – $434
- Blog by Number Ebook – $521
- Email Bundle – $320
- Stock Images – $20
Total sales: $3,272
[2]. Affiliate Marketing:
- Divi by Elegant Themes – $814
- ConvertKit – $935
- Amazon Affiliates – $30
- Siteground – $7,625
- Tailwind – $41.98
- Picmonkey – $265
- Making Sense of Affiliate Marketing – $121
Total Affiliates = $9,831.98
Total Blogging Income = $24,170
“Start A Mom Blog” Detailed Blog Income Report
[6]. A Sassy Spoon – $266,842.68
Niche: Food Blog
Overview: A Sassy Spoon offers a mix of easy, flavorful recipes inspired by Latin flavors and comfort food, aiming to make cooking fun and approachable.
Content: Recipes, food photography, and cooking tips.
Blog’s Insights
- Founder –
- Monthly Traffic – 270,000+
- Current number of blog posts – 780+
Blogging Income Breakdown from Jan 2023 – December 2023
- Ad Revenue – 78%
- Blog Coaching – 21%
- Brand Partnerships – 0%
- Affiliate Marketing – 1%
Total blogging revenue = $266,842.68
“A Sassy Spoon” Detailed Blog Income Report
[7]. Travel Mexico Solo – $272,175/year
Niche: Solo Female Travel in Mexico
Overview: Focused on empowering women to explore Mexico solo, this blog provides travel guides, safety tips, and destination inspiration specifically for female travelers.
Content: Destination guides, safety tips, and solo travel advice.
Blog’s Insights
- Founder –
- Monthly Traffic – 60,000+
- Current number of blog posts – 450+
Blogging Income Breakdown
This blog basically makes money with sporttrader ads, her own products, and affiliates from brands like Viator, Booking.com, Discover, etc.
She made $272,175 in 2022 with the combination of the mentioned methods of monetization.
“Travel Mexico Solo” Detailed Blog Income Report
[8]. Chasing Foxes – $19,889.04
Niche: Lifestyle & Travel Blog
Overview: Chasing Foxes combines travel, lifestyle, and personal finance
advice, helping readers achieve financial freedom and explore the world on a budget.
Content: Travel tips, saving money advice, and blogging tutorials.
Blog’s Insights
- Founder –
- Monthly Traffic – 131,000+
- Current number of blog posts – 600+
Blogging Income Breakdown for August 2017
[1]. Ad revenue
- Mediavine = $14,990
[2]. Affiliate revenue
- Bluehost – $4,680
- Amazon Associate – $202
- Convertkit – $17.04
Total affiliate revenue = $4,899.04
Total blogging revenue = $19,889.04
“Chasing Foxes” Detailed Blog Income Report
[9]. Crochetpreneur – $17,295.02
Niche: Crochet & Business
Overview: This blog helps crocheters turn their passion into a profitable business, offering resources on crochet patterns, business strategies, and product creation.
Content: Crochet patterns, business tips, and marketing advice for craft-based businesses.
Blog’s Insights
- Founder –
- Monthly Traffic – $30,000
- Current number of blog posts – 1,800+
Blogging Income Breakdown November 2019
[1]. Ad revenue
- Mediavine Ads – $1,714.62
Total = $1,714.62
[2]. Affiliate revenue
- Affiliate Sales (Amazon, Siteground, Ultimate Bundles, etc): $146.44
Total = $146.44
[3]. Product sales
- Pattern Sales (on Etsy, Ravelry, and my Shopify Sites): $3,839.98
- Other Digital Product Sales (Printables): $257.98
- Pattern Bundle Sales (30 Days of Cozy): $216.00
- Craft Fairs (2): $4,075.00
Total = $8,388.96
[4]. Course sales
- Courses: $7,045.00
Total blogging revenue = $17,295.02
“Crochet Preneur” Detailed Blog Income Report
[10]. The Realistic Mama – $12,366
Niche: Parenting & Lifestyle
Overview: The Realistic Mama offers practical parenting advice, money-saving tips, and family-oriented ideas to help parents manage their busy lives.
Content: Parenting tips, family activities, and budget-friendly lifestyle advice.
Blog’s Insights
- Founder –
- Monthly Traffic – 30,000+
- Current number of blog posts – 700+
Blogging Income Breakdown for January 2018
[1]. Ads: $2,787
[2]. Courses and ebooks
- Our Course
- 175 Best Date Ideas (Book)
- Realistic Money Manager (Budget Workbook)
Total = $2,493
[3]. Affiliate Income: $6,086
[4]. Sponsored Posts: $1,000
Total blogging revenue = $12,366
“The Realistic Mama” Detailed Blog Income Report
[11]. Fit Mommy in Heels – $11,562.19
Niche: Fashion & Lifestyle
Overview: Fit Mommy in Heels combines fashion inspiration with motherhood, offering outfit ideas, fitness tips, and advice for moms who want to stay stylish.
Content: Fashion tips, fitness routines, and motherhood advice.
Blog’s Insights
- Founder –
- Monthly Traffic – 12,000+
- Current number of blog posts – 400+
Blogging Income Breakdown December 2019
- Sponsored Posts: $9,500
- Contracted Work: $1,636.35
- Affiliate Commission: $425.84
Total Income: $11,562.19
Fit Mommy In Heels Detailed Income Report
[12]. Busy Mommy Media – $10,700
Niche: Parenting & Work-from-Home
Overview: This blog supports busy moms with practical parenting tips working from home, and managing a household.
Content: Parenting advice, work-from-home tips, and household management.
Blog’s Insights
- Founder –
- Monthly Traffic – 14,000+
- Current number of blog posts – 900+
Blogging Income Breakdown
[1]. Affiliate Income
- Amazon Associates – $113
Total = $113
[2]. Ad Income:
- Monumetric (formerly The Blogger Network) – $1229
- Adsense – $545
Total Ad Income: $1774
[3]. VA Work – $575
[4]. Sponsored Posts:
- Massive Sway – $1,045
- Clever (formerly Clever Girls Collective) – $1,645
- Influence Central – $905
- Izea – $275
- Mom it Forward – $600
- Social Fabric – $490
- Best Buy – $50
- TapInfluence – $550
- Makerly – $350
- Direct Sponsored Posts – $2,350
Total = $8260
Total blogging revenue = $10,722
Busy Mommy Media Detailed Income Report
The 3-Step “Mom Blog Blueprint To Start a Similar Blog”
Visual Flowchart Idea: [Blog Setup] → [First 10 Posts] → [First $1K] → [Scale]
Step 1: The “15-Minute Blog Launch”
- Pick your mom niche (e.g., “gluten-free mom meals” vs just “parenting”)
- Get hosting → HostGator Baby Plan (“Perfect for new mom blogs”)
- Claim a free domain name with HostGator and easy access to WordPress
Step 2: The “30-Day Content Sprint”
- Week 1: 5 “Quick Win” posts (easy Pinterest-friendly topics)
- Week 2: 3 Affiliate posts (review products you already use)
- Week 3: 2 Personal stories (“How I made $500 in Month 1”)
- Week 4: Repurpose everything into Pinterest pins + Instagram carousels
Step 3: The “First $1K” Formula
These moms made their first money by:
- Adding affiliate links to both their new and old posts
- Joined Google AdSense
“But I’m Not an Expert!”
🚨 Truth Bomb: Neither were these moms when they started. Most people doubt what they can do till they get started. If other moms could, you are very likely to as well!
Their secret? [Start] > [Learn] > [Refine] > [Improve] it works!
“The best time to start was yesterday. The second-best time? RIGHT NOW.”
